Hybrids have been sold since around the turn of the century. In that time there have been sedan, hatchback, and even pickup hybrids. There have also been a few hybrid SUVs here and there, but Toyota thinks people still don’t understand just how capable and efficient a hybrid SUV can be. The Japanese automaker is convinced you’ve never seen one quite like the 2016 Toyota RAV4 Hybrid.
On paper, the RAV4 Hybrid would closely compete with the Subaru Crosstrek Hybrid, but the Subaru is more a high-riding wagon. In reality, the RAV4 Hybrid more accurately competes with the big names in the hot-selling compact SUV segment, such as the Ford Escape and Honda CR-V. Toyota claims the RAV4 Hybrid can do all things, such as be more efficient, more capable, and more versatile.
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