In this insightful session from AI Insiders, Kate Cook, a seasoned marketer and strategist, dives deep into the future of marketing in the AI era. As a former brand marketer turned AI consultant, Kate explores how AI is set to transform marketing, from disrupting traditional advertising to creating new opportunities with AI-powered tools.
Key topics include:
The evolution of AI in marketing and its future implications
How brands can prepare for AI-driven changes in consumer behavior
The importance of staying ahead with AI strategies and experimentation
New concepts like "share of model" and marketing to AI systems
Legal and ethical considerations in AI adoption
Whether you're a marketer, business owner, or tech enthusiast, this video will equip you with the knowledge to navigate the rapidly changing landscape of AI in marketing. Join the conversation and stay ahead of the curve!
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