Andy Pearson is an ultrarunner and VP of Creative at Liquid Death, living in Southern California. He's also the co-host of a trail running podcast called Between Two Pines, distributed by UltraSignup. He's made his career in advertising and creative, winning industry awards along the way. He's also a longtime ultrarunner who has competed in races like Western States, Big's Backyard Ultra, Barkley, and Cocodona 250.
/ ievenshotthis
Topics discussed:
Andy's personal and professional background
The difference between entertainment and marketing
"The art of stupidity"
The value of thinking irrationally
Creating viral products
Liquid Death's famous Super Bowl ad
Maintaining a disruptive posture as Liquid Death scales
Andy's running career
The creative genius of Lazarus Lake
Between Two Pines
A lot more!
Andy's personal website - www.ievenwrotethissickurl.com/
Liquid Death's Super Bowl ad - • Liquid Death Big Game ...
Sponsors:
Grab a trail running pack from Osprey - www.osprey.com/catalogsearch/...
Use code freetrail10 for 10% off Speedland Footwear - www.runspeedland.com/
Use code FT15 for 15% off Gnarly Nutrition - gognarly.com/
Roark Apparel -- Listen to the ad or DM us for the code - roark.com/
Freetrail Links:
Website | freetrail.com/
Freetrail Pro | freetrail.com/freetrail-pro/
Patreon | / dylanbowman
Instagram | instagram.com/runfreetrai...
KZitem | / @freetrail
Freetrail Experts | freetrail.com/freetrail-experts/
Dylan Links:
Instagram | instagram.com/dylanbo/?hl=en
Twitter | twitter.com/dylanbo?lang=en
LinkedIn | / dylan-bowman-06174380
Strava | / strava
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Негізгі бет Спорт Andy Pearson | Ultrarunner & VP of Creative for Liquid Death
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