Join us in this episode of SaaSpects as Viktor Johansson, CEO of Digip, reveals the story behind their revolutionary trademark protection platform. Discover how Digip leverages AI and automation to transform legal tech and enhance user experience. Viktor highlights the importance of early market validation, finding qualified buyers, and the power of both warm introductions and cold outreach.
Learn about the strategic steps Viktor took to validate Digip’s market fit, the significance of a customer-first approach, and how to save time and money by assessing your venture’s viability early on. Viktor also explores the evolving legal tech landscape with AI.
Tune in for insights to revolutionize your approach to market validation and business growth!
************************
00:00 Introduction to Victor Johansson and Digip
03:28 Streamlining Trademark Protection and User Experience
06:44 Target Audience and Verticals
10:37 The Impact of COVID-19 on Digip's Growth
12:34 The Role of Technology in Digip's Innovation
21:46 Digip's Impact on the Legal Profession
25:18 Market Size and Potential for Digitizing Trademark Services
28:12 Acquiring the First Customers
30:44 Building Trust and Rallying People
32:45 Acquiring Customers: Selling Benefits
35:48 Hiring for Scale
46:58 The Role of AI in Legal Tech
56:17 Seeking Market Validation
Useful Links
Viktor on Linkedin / viktor-johansson-34a7179
Vaios on Linkedin / vaiosgkitsas
Subscribe on LinkedIn www.linkedin.com/build-relati...
Find us on Spotify open.spotify.com/show/4tKMBzf...
************************
Previous Episodes:
• The Power of Sales Mot...
• Elad Hefetz: Why Selli...
• Decoding Binarii Labs:...
• Fintech in Emerging Ma...
• Navigating Chili Piper...
• Female entrepreneurshi...
• The Importance of a Cl...
• Unlocking Revenue Ops ...
• Scaling Security: The ...
• Maximizing Business Pe...
Негізгі бет Automating the Law: Digip's Mission to Simplify Legal Protection
Пікірлер