Leverage Voice of the Customer Analyses in Commercial Due Diligence to Amplify Post-Acquisition Growth
Applying voice of the customer (VoC) analyses at the beginning of the investment lifecycle can provide qualitative data on consumer behavior to inform investment decisions and post-transaction strategies. By integrating VoC methodologies within traditional due diligence processes, organizations can make better strategic decisions to validate their deal thesis and drive post-acquisition growth.
In this episode of The Private Equity Drawdown, Cameron Smith, Managing Director in our Transaction Advisory practice, welcomes Kristel Kurtz and Richard Schwartz, Partners in our Strategic Growth & Innovation practice. Together, they break down what organizations can gain by using VoC analyses and present case studies demonstrating practical applications.
Learning Objectives:
- Benefits of using VoC analyses in commercial due diligence
- Case studies with practical VoC applications
- How VoC provides insight into consumer behavior
Related Guidance:
Article: Voice of the Customer in Commercial Due Diligence: Maximizing Post-Acquisition Growth and Strategic Decisions: www.cbh.com/guide/articles/ma...
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