Join us for an insightful session on “BAS Professional Sales Training 101” at Controls Con 2024! Dive deep into the unique challenges and opportunities of selling Building Automation Systems (BAS) with industry leaders who bring decades of experience and proven success strategies.
Video Highlights:
• Introduction to BAS Sales: Understand the complexities of selling both physical and digital products in varied environments like schools, hospitals, military bases, and large campuses.
• Panel Experts:
• Julian Palacios, Director of Sales and Business Development at Smart Buildings Academy, with a rich background in sales and marketing since 2006.
• Ed Merwin, Director of Strategic Business at Tridium, bringing 48 years of industry experience.
• Greg Fitzpatrick, Business Development Leader at Cochrane Supply and Engineering and Executive Director of the Real Estate Cyber Consortium, with over 30 years in the business.
• Nicolas Theoret, Head of Partnerships at KODElabs, with a unique sales journey starting from Cutco knives to building automation.
• Key Discussion Points:
• Attributes of successful BAS salespeople: Building trust, problem-solving, and effective listening.
• Backgrounds and career paths: From field technicians to sales leaders.
• Overcoming challenges: Mentorship, continuous education, and adapting to new communication norms.
• Tactics and strategies: Research, understanding customer pain points, and crafting compelling stories for C-level executives.
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Elevate your sales skills with insights from the best in the industry.
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Негізгі бет Controls Con 2024 | BAS Professional Sales Training 101
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