55:20 for those wondering what the questioner and Brode were saying that sounded like "fatooie", "FTUE" is "first time user experience".
@TheBornliar
Жыл бұрын
THANK you! I tried closed captions and received a new answer each time I replayed the section.
@mrvfino
Жыл бұрын
THANKS! Finding a hard time figuring it out prior.
@chenhan22
8 ай бұрын
Literally why I opened the comment section. Thank you!
@alexandreseidy3577
7 ай бұрын
and here i was, looking at wisps and some famous gacha-game characters. tyvm!
@Semicolon42
3 ай бұрын
Thank you! That was bothering me what "Fatooy" was
@plaknas_games
Жыл бұрын
Ben is such a great presenter and energy. I love everything about Marvel Snap. Never been this addicted to any mobile game before.
@queensforever7498
Жыл бұрын
I bet you love galactus and slow card acquisition
@niennunb9139
Жыл бұрын
@@queensforever7498 bro go away, this man is just expressing his love for a game and you gotta try be negative
@rcgwolf
Жыл бұрын
@@queensforever7498 someone just got shitted on by a galactus player and couldnt counter it. What a baby
@prettyboyg1278
Жыл бұрын
@@niennunb9139 You could almost say that he's.. Mr. Negative. *ba dum tss*
@bloomarsbar
Жыл бұрын
@@queensforever7498 Skill issue much, never had any issues with Galactus as it's easy to read and counter. Git good bruh
@abefroman81
Жыл бұрын
Great presentation. I find Ben to be one of the best spokespersons for any brand, ever. His personality is infectious, you can see his passion for what he does. While I don't play Marvel Snap any more, I stand behind a statement I tell anyone who asks me; it is one of, if not the single best designed card game I have ever played, and I have played a lot over the years.
@CesarDaSalad
Жыл бұрын
Same here! 100% agreed 👍
@StefanLopuszanski
Жыл бұрын
I worked this talk and helped get Ben comfortable as he had just lost his voice traveling to SF because his flight was canceled. Glad it all worked out! Was great meeting and "chatting" with him. =)
@clearsky4049
Жыл бұрын
You held him in your arms and told him that everything would be alright?
@Tedi652
Жыл бұрын
@@clearsky4049 You a 🤡
@CesarDaSalad
Жыл бұрын
Even with his voice lost he talked louder than I ever will! 😂
@JStack
Жыл бұрын
29:20 very interesting that the idea to not reveal all 3 locations at start was a simplicity choice essentially, and has resulted in adding a lot of depth to the snapping mechanic and how to hedge your starting hands even after one good location.
@pizzaboy220
Жыл бұрын
I could listen to Ben Brode talk all day, really interesting talk and a great game
@G0L0V0L0MKEE
Ай бұрын
IS GREAT-GAME IF IS PLAYING DESTR0Y 0R EV0L 0R SHURI 0R L0KI AND0R ARISHEM (4 \ 5) BUT EXEPT THAT IS TRASH-GAME
@StinFriggins
Жыл бұрын
Ben WAS Hearthstone, and since he left, it can never be as great. I eventually rediscovered his skill in SNAP and now I'm a fan of his all over again.
@nicksrub
Жыл бұрын
00:20 - Introduction of Ben Brode 01:12 - Start of Ben Brode's talk 02:20 - Complexity and depth in games 03:34 - Reducing complexity in Marvel Snap 07:12 - First-time user experience (FTUE) in Plants vs. Zombies 11:47 - Inspiration from Plants vs. Zombies and applying it to Marvel Snap 13:45 - The zero-sum nature of card games 15:55 - Creating positive-sum gameplay in Marvel Snap 17:42 - Using bots to simulate player experience 19:19 - Playtesting and iterating on the design 21:52 - Audience Q&A begins 22:20 - Question on how to balance rules and interactions 26:29 - Question on expanding the Marvel Snap game 30:13 - Question on how to reduce complexity and not lose depth 33:21 - Question on player choice and agency in Marvel Snap 37:07 - Question on the role of randomness in the game 40:28 - Question on the balance between depth and complexity 44:01 - Question on balancing short card text with clarity 48:47 - Question on first-time player experience and design choices 52:32 - Question on keywords and card text balance 55:00 - Question on Marvel IP and game mechanics 58:00 - Question on monetization and player-friendly design 1:00:30 - End of Q&A and conclusion of the talk.
@markellison24
Жыл бұрын
Thanks brother! Very helpful. Cheers!❤
@voltcorp
Жыл бұрын
sorry but this does not match the video?
@nicksrub
Жыл бұрын
@@voltcorp It was a long talk, I might've lost track
@soulwarrior
Жыл бұрын
I had the pleasure of interviewing Ben around 2008 at GamesCon in Leipzig, Germany. At the time, the WoW TCG was still in the making and scheduled for a release later the same year (I might mix up the exact date by a year, sorry if that's the case). He was just as full of energy back then as he is right now. It was a "big deal" for someone from the mighty company Blizzard to interact with us lowly folks from the TCG company Upper Deck or at least that's what everybody told me. Ben was down to earth, humble, as I said FULL of energy and he had such a passion for the game. It's no surprise to me that he kept climbing the ladder and I think that what he's achieved with Marvel Snap deserves gigantic kudos. As someone that's been playing TCGs for more than 10 years, all the innovation that Snap brought to the table can't be underestimated. It truly is revolutionary in my humble opinion. Several other card games will benefit because of Marvel Snap as it will draw more people in and have them (eventually) try out other card games. Often those that have more complexity (whether or not that's a good thing is up to everybody's own taste). I hope he won't stop what he's doing at the moment as he's such an important voice for the entire industry. 🙂
@Simos013
Жыл бұрын
How I Got My Mom to Play Through Plants vs. Zombies kzitem.info/news/bejne/x5iwznyJnqqro44 Richard Garfield - "Luck in Games" talk at ITU Copenhagen kzitem.info/news/bejne/wqxrrpptroGmYKQ
@punkypenguin38
Жыл бұрын
This comment should be SO MUCH HIGHER thanks for the links!
@revimfadli4666
Жыл бұрын
I really like how this basically also contains other top GDC design talks such as input and output randomness, depth vs complexity, loss aversion etc. Plus Ben is somehow such a captivating speaker
@retrocemeterygaming5598
Жыл бұрын
His part about limiting the card descriptions to roughly eight words is brilliant. I've done some billboard designs in the past, and the first piece of advice I got was to never use more than eight words. When people are driving 70mph on the interstate, they need to be able to understand exactly what you need them to as quickly as possible. When there's so much competition in games, it's good to be as clear and concise as possible.
@retrocemeterygaming5598
Жыл бұрын
Credit to George Fan, who he was quoting during that part. Great job, all around!
@ich3730
8 күн бұрын
But thats inherently a flawed concept. Games like snap are live-service, meaning they need to constantly innovate and pump out new content to survive. Limiting card design to a number of words just does not work LOL. You are going to run out of ideas after like 2 expansions.
@goooglemybrainsout
Жыл бұрын
Great talk and what a trooper to save his voice all day just to not let everyone down.
@mr_manager
Жыл бұрын
There’s a lot in here than can be applied in some way to other creative spaces. This was an awesome talk.
@abhilashlr9259
Жыл бұрын
One of my favourite GDC talks. Great job Ben.
@triarii9257
Жыл бұрын
I love what this man has done. That being said, I suffered piloted shredder for years because he wouldn't nerf digital cards.
@turntsnaco824
Жыл бұрын
I've recently gotten back into Hearthstone, after playing it very consistently pretty much since it came out, and with how regular card changes are now, it has me thinking back a LOT to those earlier years and the infrequency (to some degree, near absence) of nerfs, and wondering why on earth they thought that was actually the way to handle things.
@Faude18
8 ай бұрын
@@turntsnaco824 because they thought it's better for players that don't play often or come back to the game after a break. I think it was also Ben Brode who gave this explenation.
@gamedesigngeek
Жыл бұрын
This is one of the best design talks I've seen in a long time. I'm a game designer and hardcore Marvel Snap player myself, so I enjoyed this excellent talk even more.
@syrindigo26
Жыл бұрын
I’m surprised air land and sea wasn’t mentioned for inspirations. But this was such a cool presentation. I love this game so much.
@tomlikeabomb6706
Жыл бұрын
Was thinking the same thing but Smash Up makes a lot of sense
@krikukiks
Жыл бұрын
Maybe because it wasn't??
@luishsm
Жыл бұрын
@@krikukiks He mentioned in other interviews that air land and sea was indeed an inspiration, and it's much closer to snap than smash up, including the inspiration for the Snap mechanic!
@drillerdev4624
Жыл бұрын
I always explained the game like "It's Smash Up sped up". I'll need to check Air, Land, and Sea.
@bbrode
Жыл бұрын
It's because that game came out a couple years after we designed the core gameplay for Snap!
@meeqsb3521
Жыл бұрын
Ben is lovely and the best
@MatthewCJoy
Жыл бұрын
And supports mutilating children, absolutely the best
@FlatThumb
Жыл бұрын
Great talk! It was inspirational, educational, and engaging! ⭐
@Gildur01
Жыл бұрын
Ben is just incredible. The positivity, the design philosophy and presentation charm.
@blackout0119
Жыл бұрын
We need an multiple episode in depth style series for this game
@ZenTea
Жыл бұрын
It’s the best card game I’ve played since Magic as a kid way back when. Truly amazing.
@draakisback
Жыл бұрын
Great talk Ben. When you're playing snap, a lot of the design decisions seem pretty intuitive but obviously they're not given how many design iterations the team went through. It certainly very interesting to hear about how even a simple game like this can go through such a wide variety of different iterations. Big fan of snap, played everyday and in fact I have every single card unlocked. As an aside I feel like Ben Brode would probably be a really good boss; the fact that he went to every single employee to explain the big pivot that they were doing, very few bosses would do something like this. I just started my own company, so I'll have to keep that in mind.
@peerinward
Жыл бұрын
I agree. But to be fair, it's easier to do so when your head count is low. I just looked it up and it looks like Second Dinner is made of fewer than 40 people
@draakisback
Жыл бұрын
@@peerinward true. I never want to lose that small company feel even if the company ends up employing 100+ people.
@ollie_r8162
Жыл бұрын
Oh man I missed seeing Ben Brode on stage. I have not much interest in card games but his delivery made it super interesting and fun and I ended up feeling like I want to prototype a card game.
@kaseywahl
Жыл бұрын
Simple and deep. Two seemingly disparate qualities that Ben Brode somehow married and MASTERED in Marvel Snap. I've learned so much from all Brode and co. have done in the TCG space. Thanks for this presentation, Ben. I'm adding this to my repository of game design knowledge in Notion. :)
@kennethmartinez2465
8 ай бұрын
Ben Brode and his Marvel Snap ads were so good I literally downloaded and played just because of him. I had no ideas what the game was lol
@kalip5742
Жыл бұрын
This is awesome!!! thank you so much GDC and Ben Brode. I am currently designing a digital card game and this definitely helping out. Cheers!!!
@d3bol_al7rbi
Жыл бұрын
I just watched full hour without me realising that Good job from ben and hope for the best
@davidkelly2776
Ай бұрын
Love the game. It is really witty and sharp. It keeps you thinking all the time,
@markellison24
Жыл бұрын
Absolutely brilliant public speaker. I’m taking notes! Thanks for sharing your thoughts and expertise, Ben.
@kevinalford
Жыл бұрын
Ben is the big-head hero we don't deserve but are incredibly lucky to have.
@hipunpun
Жыл бұрын
Very interesting, loved this! ❤
@RglMrn
Жыл бұрын
Amazing talk. Thank you so much for sharing.
@Balistick51
Жыл бұрын
The best and most fun CCG. A must try for everyone who enjoys card games! I played almost all other CCG’s but literally can’t stop playing this one. So addictive lol..
@nauxihzwol
Жыл бұрын
Hell of a presentation, both entertaining and educational!
@brbk4498
Жыл бұрын
We need that 2v2 . Great video
@SubzeroBlack68
5 ай бұрын
Such a great speaker. I would love to see him have a podcast or made his own videos where he spoke about various game mechanics and the methodology of development across the game genres in the industry
@SolPlaysAnime
Жыл бұрын
Thank you so much for this 🙏🏾
@sachin_dsgns
Жыл бұрын
Loving marvel snap since launch and what a guy.. could listen to him all day. great talk.
@abhijitchilukuri5090
3 ай бұрын
This talk was amazing!!
@user-of3rb1jv4l
Жыл бұрын
He has really good energy. Nice presentation 😊
@SethConner-p7r
Жыл бұрын
The Eye of Judgement showed up and unlocked a childhood memory I had no idea was there. Thanks Benny boy.
@wavesofbabies
Жыл бұрын
"Mostly known for having a weird laugh" A *delightful* laugh, Ben. One that brings people joy to hear it.
@Enfant_Feu
Жыл бұрын
These videos are so helpful as a futur game designer
@DaveyDGaming
11 ай бұрын
Oh my gawd! I love this so much, I wanna work with these people so bad.
@elpred0
Жыл бұрын
Installed it yesterday.. man, Brode, it is the heisenberg of virtual cardboard
@bonzwah1
8 ай бұрын
Never played marvel snap in my life, but i learned a lot in this talk. Loved it.
@aminegahbiche3252
Жыл бұрын
the complexity of the game ( marvel snap ) is just perfect, the fact that you don't have card types and also a couple of mechanics ; (ongoing and on revel) , is just a perfect balance that keeps the game simple, fun, dynamic and with the perfect amount of complexity, please don't ruin the game that just beat Hearthstone by taking the same development path that Hearthstone did, you don't need to add up a bit of complexity overtime like a card type or a new mechanic ( like hearthstone did as following : rush, overkill, honorable kill, frenzy, titan, forge, colossal, charge, windfury, mega windfury, battle cry, discover, and at LEAST 20 other mechanics !! that messes with your mind after coming back to the game ) after all each game in marvel snap is unique due to the genius concept of locations and i think the best compliment that adds up to the game is game modes like " Conquest " , some new cards and variant effects, in conclusion marvel snap is in verry good spot and it has a healthy development politic that needs to be consistent and unique, also that's what made the game as successful as it is today. REMEMBER, the complexity and mechanics of the game are in a perfect balance ! We don't need a game that shifts from it's core and changes completely after 6 or 10 years .
@davidkelly2776
Ай бұрын
It can be fun to lose because it's learning, how the cards work together and can change it right at the end.
@anthonyfriscia9891
Жыл бұрын
So hooked on this. Excited for DC Dual Force coming soon as well.
@Matunahelper
Жыл бұрын
excellent presentation!
@dustinmorrison6315
Жыл бұрын
24:20 Rick And Morty's most realistic video game asked why the street fighters were fighting.
@MMaRsu
Жыл бұрын
Wow very cool, thanks Ben for this in depth talk!
@sabrinas4896
8 ай бұрын
This man is amazing. He is the worthy successor of Richard Garfield's title as master of gamr design. My children (which ill never have because im a millennium) would say "just like ben brode intended" and i think thats pretty cool. Keep your awesomeness, ben 1:00:33
@rudeboyspodcast
Жыл бұрын
Honestly a great game. I don't have much time to play games lately, and Snap is nice and quick.
@luansomething380
Жыл бұрын
I imagine me in that crowd, with a bat in hand, i go up to the microphone: "so about these pixel variants"
@BonsaiBeard
Жыл бұрын
someone needs to sit ben down and let him know his son is a fluffy puppy. 5:48
@SolPlaysAnime
Жыл бұрын
Does anyone know what “fatui” is please? 55:11
@loopingmoon1444
Жыл бұрын
So she meant FTUE which stands for "first time user experience"
@SolPlaysAnime
Жыл бұрын
@@loopingmoon1444 thanks a bunch for this, I've been looking everywhere for an explanation.
@loopingmoon1444
Жыл бұрын
@@SolPlaysAnime no worries, glad it helped you
@Hazzel31337
Жыл бұрын
verry engaging talk
@siegejay6364
Жыл бұрын
2:01 I love the analogy of using the same ingredients but making a different product base on how differently you implement them.
@InterloperBob
Жыл бұрын
Great to get an update from Ben Hearthstone
@KraylebStudios
Жыл бұрын
I'm so glad he mentioned Plants vs. Zombies several times, since it's my favourite game franchise of all time. I really loved watching this as someone trying to make a game
@d0ggy947
Жыл бұрын
Te quiero mucho ben brode
@leiminaze
Жыл бұрын
Great talk! I wonder how hard some design decisions were. Like the fact they simplified some cards to prevent the user from needing to target cards. Seems like a somewhat big decision, removing choice from the player, adding randomness, "just" for easier interactions. The way he talks about it, the choice to go that way seemed kinda obvious, but I wonder if in reality it was a tough choice or not, with backpedal from the team and all.
@vortex1790
Жыл бұрын
Awesome talk and i hope we see that 2v2! In game some day!
@ronharris144
11 ай бұрын
Oh and I am soooo glad you went w the graffics we see
@TheQuentinSK8
Жыл бұрын
Miss the Ben Hearthstone days, always enjoyed his presence and it's nice to see him again :)
@grizz8400
Жыл бұрын
Love me some Ben Brode
@havcola6983
Жыл бұрын
I'm honestly very torn about this game. I like the base game (what little there is of it) but absolutely _hate_ the manipulative progression that's built into it. And just how much of it and how blatant it is. Every design decision is made to make sure you come back _tomorrow_ or maybe _later today_ and you'd better hurry because the season is almost over and if you decided to buy in to accelerate the rate of unlocks then that only lasts until the end of the season! Add to that that the rate of rewards decreases as you go and hey, btw: We're using the same progression for card unlocks that we use for cosmetics and it's all random just to further cement the skinner box feedback loop to keep you _grinding_ endlessly. Now, that's just what freemium is like, but it really does feel like it goes beyond regular monetization to the point that the game itself seems to be apropos to getting you hooked with random rewards, three different currencies, randomized upgrading, randomized collcting, season progression, player rankings and fomo-inducing limited-time offers. It's a decent game, but it's a _weapon's grade_ narcotic. It feels like something that belongs in a casino.
@reggieisnotadog4841
Жыл бұрын
Yeah there is a lot of 'addiction psychology' edge to the monetisation, more so than most freemium games I'd say. For example you get a chance at a random card every ten levels. but are guaranteed one of three special cards or a skin every hundred level. The special cards change every week, and only two of the cards will be good. So if you get the shit card or the skin, it pressures you to grind another hundred levels before they change the cards.
@Algost_
Жыл бұрын
Very good talk, i work on a indie game wich mix Cards games and Dice building games (Dice Of Olympus) and it's was so refreshing to listen to him ! Thx Ben, hit me for a steam key haha
@gdmrhotshot3731
Жыл бұрын
This shows that Ben brode came up with some really good ideas and have good reasons behind them, the bots idea was pretty cool, where one person wins but there’s nobody on the other side to feel the loss
@masked_swan
Жыл бұрын
one hour of ben talking, sign me up!
@christopherlangmuir3133
Жыл бұрын
Such a good talk.
@AnthonyPollos
Жыл бұрын
bed brode more like cool guy amiright
@DavidBergeron87
9 ай бұрын
Awesome presentation. Ben Brode makes the best games. What I don't like about locations is that they are slightly too powerful and can make you lose the game instantly with RNG. I think that was the downfall of hearthstone: RNG. And I think it started with the card called Yogg, the most RNG card I ever seen. Reynad and Lifecoach, 2 of my favourite streamers, both quit Hearthstone because of RNG. Reynad is actually creating his own game now called Bazaar which be more skill and less luck. 53:10 The card is talking about is 'Shadow Madness' but ya that is a problem, text is not perfectly clear such as "After turn 3, transform all cards here into the Hulk." which my opponents and I didn't know that for every card there, it would create an additional Hulk, so you have to lose a game to find out which is not really cool mechanic.
@dryjhna
Жыл бұрын
Ben talking about change management somehow comforts me in my daily work.
@FlakiCiociGosi
4 ай бұрын
That guy has always BEeN such a BRO. DElightful.
@alurma
Жыл бұрын
Thank you Ben
@nidel-dev
Жыл бұрын
Awesome talk thanks!
@batpixi_
Жыл бұрын
This guy rocks. 😎👌
@cwill926
Жыл бұрын
When Ben mentioned Eliminate on iOS that brought back memories 😢
@MattHorton
Жыл бұрын
They need to actually launch the casual queue
@Trekiros
Жыл бұрын
Interesting that he made a huge deal about depth being a huge goal for Snap, because to be honest, this is an area where I found the game a bit lacking. Maybe it changes after 100+ hours of play, when you get more powerful cards then the ones I had, but my experience with the game has pretty much only been that you have no real way to interact with the opponent's cards - there's only like a dozen cards out of a couple hundreds which do things like destroy an enemy card or disable an enemy card's ability. So you pretty much spend 99% of the time just looking at the field and going "what's mathematically optimal right now", playing against your opponent's cards rather than playing against your actual opponent. It's a shame because outside of this one tiny thing, this is one of the most innovative card games we've seen in a long long while, and I really wanted to love it.
@loopingmoon1444
Жыл бұрын
I have over 400 hours into marvel snap and although there's more interaction with opposing decks, I think even in infinite, I rarely assume people are reading me. I try to read their deck, see what they could play and play what beats the most plays. Definetely quite a bit of depth in reading the deck, but not THAT much in reading the opponents plays
@ImSiggi
Жыл бұрын
2v2 mode would be interesting
@JustArry
Жыл бұрын
This was soo cool!
@Kormatormagg
Жыл бұрын
Ben brode is the reason I’m still on the game.
@michaelturner2806
5 ай бұрын
I could normally listen to Ben Brode talk all day but my throat hurts on his behalf. I wish he could've had some honey tea for a few days and tried this again after.
@pheckeht
9 ай бұрын
You didn't lose! You escaped, you're a genius! 😂😂
@8771franklin
Жыл бұрын
42:55 I wish we have the avatar like that
@thanatosdriver1938
Жыл бұрын
I probably would never have downloaded a game called marvel groot
@0xChaos
Жыл бұрын
really great game! i thing they open a new world of tcg online game
@Robuck07
Жыл бұрын
i dont like the game that much but i love the way they made it and its uniqueness
@quantumsno
Жыл бұрын
Thank you for this talk!
@XalronsGacha
Жыл бұрын
Legend
@ktktktktktktkt
Жыл бұрын
I'm surprised I haven't seen any comments on the implementation of the F2P model of Marvel Snap. I thoroughly enjoyed the game when I started but there was a glaring issue in the slow progression system. I had already started the game quite late so I was a bit behind which wasn't an issue until I hit pool 3. Soon after, they released another pool of cards (and then another) which were randomly interspersed into the cards I was getting. At this point I was still missing many staple pool 3 cards which were necessary for most of the strongest decks in the game (sera for example) but I was also getting random pool 4 and later pool 5 cards which I didn't really want. Another issue is that every season one card is released that is only available through the paid battlepass. Continuing on my story above, this is around when I realized how powerful some of these cards were getting. While black panther was quite powerful in its deck, I don't think it was too oppressive. Then silver surfer came out and I lost all faith in the direction this game was going. I played a bit more after that but it wasn't fun losing against silver surfer miracle decks when you're ahead all game and then lose on turn 6 with no ability to respond.
@junitsu00
Жыл бұрын
I always thought the SNAP was the sound as you would play a physical card game.
@petanistardew
Жыл бұрын
their collecting system so unique. Instead of selling the base card, their selling the artwork (except for the season pass card in that season, but this only time exclusive). This system made the F2P players can compete.
@vulcanmemes9770
Жыл бұрын
its the opposite. F2P players will wait months for a card they want.
@doctorsilva1345
Жыл бұрын
F2p players can't really compete. The best cards are either in the season pass or stuck in tier 5 or 4. I hate that when I am playing vs players with broken decks and know what they are going to do but don't have a counter for it. Dracula is one of my most hated cards in the game since he has no counter, this isn't fair.
@misomiso8228
Жыл бұрын
Ben Brode!
@GonzaloBernalUE5
Жыл бұрын
What is the naming technique Ben is talking about? I don't know how to write it :/
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