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What does it take to flesh out a content strategy that will work for your digital signage?!
While the content you make is important, it’s nothing without context. The reality is that the space, place and purpose of your site are fundamental to what you display and how PeterCritchley, CEO of Europe’s leading audiovisual integrator, Trison, has many years of experience in the creation and implementation of experiential digital signage.
In our latest Digital Signage Explored episode, Peter features as our special guest, and shares his top tips on what you need to devise a successful content plan. We discuss everything from how specific placement and technology decisions can impact your ideas to the importance of considering architectural speed. We also share plenty of case studies for inspiration, and to help you avoid making any costly design and installation mistakes. Additionally, we offer advice on how you can preview and test your strategy by digitally placing yourself in the space and experience that you’re trying to create for viewers.
Негізгі бет Ep 14: How to devise the right digital signage strategy for your space
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