In this episode of 'Anubhawangal paalichakal' , A R Renjith,CEO of Bramma, shares his experience consulting with a perfumes business and stresses on the importance of concrete positioning of business .
00:00 introduction
00:24 Why consulting early is important
00:57 The story of the perfume brand
01:42 Analysing the position
02:38 Analysing the Product
04:39 Price analysis
05:20 Place analysis
07:02 Analysing Promotion
07:55 Process analysis
09:06 People analysis
10:28 Packaging analysis
11:06 Analysing physical evidence
13:10 Conclusion
Негізгі бет Epi 20: മാർക്കറ്റിങ്ങ് സ്ട്രാറ്റജി തെറ്റായി ഉപയോഗിച്ച് പൂട്ടിപ്പോയ പെർഫ്യൂം ബ്രാൻഡ്
Пікірлер: 35