The kids are “so bored” so the dog days of summer are upon us a bit ahead of schedule. Good luck as we settle in the new normal, at least for a couple of months.
FIRST
What’s Your Sales Pitch to Recruit New Musicians?
Music education isn't just about learning notes and rhythms; it teaches dependability, responsibility, teamwork, and dedication-qualities every parent dreams of for their child. In a world obsessed with instant gratification, how can we make something as enriching as music education appealing? By embracing the art of selling! Yes, even as music teachers, we’re in sales, promoting the incredible benefits of our programs.
Imagine sharing stories of students who excel both in music and other fields, like the drum major who is also a powerlifter and advanced welder. These are the tales that captivate and convince parents to support music education. Dive in to learn how to champion your program, overcome societal challenges, and inspire through the transformative power of music, all while drawing motivation from the likes of Zig Ziglar and Teddy Roosevelt. Ready to take on the challenge? Read on and discover how to make your music program shine!
#Yamaha #MusicEducation #MusicAdvocacy #CodyNewman #Sales
hub.yamaha.com...
AND
What the Heck is it Made of? Brass Alloys and Your Sound
We had the privilege of hosting a Shires Day at the University of Colorado Trumpet Studio! The presentation covered a lot of ground on trumpet construction and why certain build choices get made.
Matt Nishida is getting down to brass alloys. What is the difference between yellow and red brass and how does it affect your sound? This short will answer that and more.
#IPlayShires #MattNishida #BoomerMusic #Trumpet #CUTrumpet #Brass #BrassAlloys
• What the Heck is it Ma...
ALSO
Clean Up Your Timeline in Davinci Resolve!
Do your videos end up with a hodgepodge of unused clips? @Daniel_Batal has the solution to clean it up in just 40 seconds!
#DanielBatal #DavinciResolve #DaVinciResolveForNoobs #VideoEditing
• Post
FINALLY
Excerpted from “Know You Job is Sales”, an Essay Rewind originally published on the Podcasting Store’s Medium page January 13, 2021
“…Mentioning the word sales typically creates an image of a guy with thinning hair and a bad suit coercing someone into purchasing a lemon of a used car. Guys like that that have given the concept of sales a bad name, since lying and shady deals are not what sales is really about. In reality, sales is the process by which a person with a need (customer) gets the appropriate product or service to meet that need. As the owner of Boomer Music my role in sales is fairly obvious: I help people to get the products and services they need so they can make music. But the concept of sales is much broader than this.
As musicians we are selling the value of what we do to the audience when we perform (especially since we ask them to give us their time, the most valuable resource of all). Music educators have many more “customers” to sell to than just an audience. School administrators are sold on supporting the program, students are sold on the value of participating in making music, and parents are sold on encouraging their kids. Identifying what needs each of those groups are looking to fulfill makes it easy for them to buy in (for example, making music is necessary student enrichment, fun with your friends, or will help your kid get into college, respectively).
So what missing ingredient is preventing the sale? Trust…”
thepodcastings...
Read more essays like this:
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