Good to Great: Why Some Companies Make the Leap... and Others Don't" by Jim Collins is a seminal business book that explores why certain companies transition from being merely good to truly great and sustainable over time. Collins and his research team conducted a comprehensive study over five years, analyzing data from 1,435 companies to identify a subset of 11 that made the leap to greatness and sustained that level for at least 15 years.
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Good to Great By Jim Collins | Urdu / Hindi Book Summary
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