Her luxury handbag brand, Anima Iris, has made over a million dollars and has been worn by the likes of Beyonce, and Sheryl Lee Ralph.
In this episode, Wilglory Tanjong is giving us a behind-the-scenes look at the strategies that have made her so successful in a short period of time. From sourcing leather in Italy to working with Senegalese artisans in her Dakar facility, dealing with copycats, and so much more.
The audio episode, guest contact info, and show notes: bit.ly/Ep183An...
Get 10% off your Anima Iris handbag using code *OFFSCRIPT10*
▬ In this video ▬▬▬▬▬▬▬▬▬▬
0:00 - episode preview
0:21 - intro
1:31 - about Wilglory Tanjong and Anima Iris
2:28 - How she got started with designing handbags
4:58 - production operations in Dakar, Senegal
10:33 - sourcing Italian leather
15:22 - handbag design process
16:59 - copycats
25:23 - the rapid growth and Beyonce
30:14 - How she got into Sachs, Nordstrom, and Bloomingdales
34:18 - Her team, fulfillment, social media
36:42 - What's next and finding balance as a CEO
45:50 - Get in touch with Wilglory Tanjong and Anima Iris
46:31 - Outro
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