The Hornby 2024 product range might be a bit underwhelming, but it was the announcement itself that left me disappointed.
Now, more than ever before, we need to make this hobby look exciting. We need to entice new people in by showing them how incredible the models are and wowing them with what's possible using modern technology. We need energy, passion and enthusiasm.
Hornby are the biggest name in the business, they've got the resources and they've designed a stunning new model, so if anyone can do it then surely they can...
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Негізгі бет How not to launch a product? | Hornby 2024 Range Announcement
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