Correction : Mini Cooper is owned by BMW and not VW. Sorry for the mistake guys.
@nemesiszz
2 жыл бұрын
Also hornbill is actually launched as PUNCH!
@udayshirdhankar7585
2 жыл бұрын
he an you make a video on how you memorize the scripts for vides in just 2-3 days
@Cook_King777
2 жыл бұрын
I was wrong bmw is a separate entity from VW
@explorethehorizonte
2 жыл бұрын
It's OK
@fxuyfkjgzkyxy6584
2 жыл бұрын
Sir please hindi me boliye 🙏🙏🙏🙏
@harry-ln2sc
2 жыл бұрын
A very true line "People in India are Price sensitive not Life sensitive 😂"
@ankursingh1962
2 жыл бұрын
well probably up untill now
@tejaswalawalkar
2 жыл бұрын
Safety se dar nahi lagta sahab paise se lagta hai,😂😂😂
@tejaswalawalkar
2 жыл бұрын
@@harry-ln2sc pata hai muje Mera comment ek sarcasm hai....mai safety hi dekta hu Paisa nahi
@moviesenthil
2 жыл бұрын
If you don’t have extra money in hand, no life anyway. People dying in car crashes are a very small percentage, so no point spending bigger money to beat those tiny odds.
@spetznazxt
2 жыл бұрын
Safety in garage
@alkeshbhatt8553
2 жыл бұрын
I've recently bought Tata Altroz, and it feels really great moving in an Indian brand card with 100% safety assurance
@AmulyaYadavOfficial
Жыл бұрын
And that is the proud moment. 👏🏻
@pranabp5724
Жыл бұрын
tata motor everything is imported apart from the steel/alumunian. rest all imported. Atleast mm makes its engines in India
@nikhil94410
Жыл бұрын
Petrol or diesel
@farazinbesat3890
2 жыл бұрын
One important thing that Tata Group supported Tata Motors when they were making huge losses. Eventually, saving it from Bankruptcy.
@Nooboroshi
2 жыл бұрын
They did the same thing for JLR. IMO, this is one of the reasons TATA's subsidiaries rarely fail.
@sandeepkuncharam4575
2 жыл бұрын
Not just this. Only TATA Motors was at loss in passenger vehicles but not the Commercial Vehicles which was and is profitable
@virendragohel9456
2 жыл бұрын
I am using my tata nexon for past 2 years and I love the car and service is also fantastic in my area. I haven’t face any kind of issue
@charlesmartel8228
2 жыл бұрын
If Tata could ensure reliable after sales and service support. There will be no stopping. Unfortunately now maruti is only having that end mile service and support.i am a Tata group employee and always purchases tata products and love the tata group ❤️
@Mr.Coffee576
2 жыл бұрын
True. I love Tata cars and the Altroz is one of the most beautiful cars in the segment, with JBL Harman speakers. But the underpowered 3 cylinder and the service stops me from buying it.
@jayeshmonlbs
2 жыл бұрын
used tata cars from 96 (Sumo) one visit to a hyundai showroom in 2019 changed my mind their service is 100x better than tata that i have never experienced in 20 years . Now i am a hyundai customer.. but i miss TATA some times especially the red Indigo CS
@c.bulakh6231
2 жыл бұрын
@@Mr.Coffee576 that engine is not underpowered for a heavy car it gives decent performance and good fuel economy that underpowered thing is bullshit and also service is pretty good these days people like you will look at it badly and hypocritically ignore complaints of maruti and hyundai don't worry tata doesn't need people like you it's already seeing massive growth
@shahzadsheraf3153
2 жыл бұрын
@@c.bulakh6231 brother, He shared his Perspective. Their 3 Cylinder engine Is very Underpowered. You Didn’t Drive other Cars That’s why You Don’t know the Difference!. And Yeah in Some Area Their Service Service Centres are Pretty pretty Bad. And Parts Availability is Also Very Poor. some times You have to Wait a 1 to 2 weeks.
@shahzadsheraf3153
2 жыл бұрын
@@c.bulakh6231 and One more thing We Buying CARS to Drive and Usable for Our Personal Life. Not to Give Profit to Company. So We Have Voice To Tell The Problem of the Company. Ok bye
@rikilshah
2 жыл бұрын
I bought Tata Tiago Diesel in 2016 when Tata Motors had its lowest market share. I had to listen to a lot of abuse because of that but I was very sure about the product they were delivering. Now fast forward to 2022, My car has clocked 76000 km without any issues. People now call me how is Tata Cars? Oh sweet irony
@ravivadduri9323
2 жыл бұрын
You are one of the lucky customer with a lucky model, i suppose,😀
@homeworks5060
2 жыл бұрын
You are lucky guy who bought Tiago Diesel before they stop producing! Due to BS6 Tata Hatchback small cars are not available in Diesel. I am waiting for Tata's small car in Diesel flavor like Punch/Tiago/Tigor. Lets see when they will again launch it again.
@godishere3330
2 жыл бұрын
7:14 Nexon is on X1 platform. If you don't know TATA has 3 platforms as of now. Alfa(Punch,Altroz) , omega(harrier and safari) and X1(Tiago,Tigor,Nexon). The X1 and Alfa platform both share some major parts. And two more will be introduced in future ie- SIGMA (EV- Sierra) and one more (Skate board platform). The Tata EVision and Avinya will be based on the skate board platform.
@kevinsalmador739
2 жыл бұрын
Where to learn all this ?
@ashmitmukherjee
2 жыл бұрын
@@kevinsalmador739 google
@kevinsalmador739
2 жыл бұрын
@@ashmitmukherjee broo ... Everyone knows that But Google and KZitem has thousands perhaps lakhs of videos and sites I am asking specifically 2-3 reliable good ones .. If you know some, share
@Being_Unidirectional
2 жыл бұрын
Thanks👏💜🙂
@godishere3330
2 жыл бұрын
@@kevinsalmador739 basically actually you don't need KZitem and other things. Rather just explore tata motors website completely from their products description and specifications you can have more knowledge than a tata motors sales manager 😂
@naveenbalineni235
2 жыл бұрын
As a huge admirer of Tata Motors, still believe Tata could improve Before & After Sales Service, more reliability in the vehicles & releasing a proper feature loaded Vehicle in all Trims instead of releasing Beta versions.
@rahulpatil3801
2 жыл бұрын
200% true, having been tata owner of 3 tata cars this is very true
@vivek.b
2 жыл бұрын
True. The only thing that recently deterred me from buying a Tata car was their pathetic post-sales service; sometimes their worst sales experience. Somehow they maintain the consistent pathetic customer service at least in 3 different cities I knew.
@albedo6281
2 жыл бұрын
New infotainment and logo would really help
@sammybosak10
2 жыл бұрын
@@vivek.b That's basically all indian brands and companies they treat their community and customers like garbage. Then they make a surprised Pikachu face when their customer switch to foreign alternative.
@dheerajkodimala759
2 жыл бұрын
I just pray some one from tata motors high management is reading all this service feedback from customers all over internet
@ovi9665
2 жыл бұрын
After looking at your masterpiece it feels compounding era of TATA begins. Why not everybody loves TATA.
@lnvkriitkgp
2 жыл бұрын
I believe that's because of the second hand price of the car, suppose you spend 7 lakhs for a swift, you get atleast 5 lakhs for the car after 1 or 2 years, but if you buy a tata car of similar value, it would be great if you get half it's price after same duration. I would like to iterate that I hate MSuzuki vehicles for selling shitty vehicles for quite some time, I'm just pointing out one of the reason for the huge market share of MSuzuki..
@jeet3134
2 жыл бұрын
@@lnvkriitkgp the day tata motor's sells surpasses or gets even close to maruti, its resale value will automatically increase.
@ayush4565
2 жыл бұрын
@@jeet3134 Even if that happens, resale will be lesser than swift for many more years
@lnvkriitkgp
2 жыл бұрын
@@ayush4565 I wish that it won't be the case, but it's just my wish, and my wishes rarely come true
@adityanair6406
2 жыл бұрын
@@lnvkriitkgp I have a doubt why does Maruti Suzuki vehicles fetch high resale price even though they have poor built quality their cars resale price should fall drastically owing to their poor quality of cars if anyone knows plzzz ans
@saibhagavan2008
2 жыл бұрын
Extra info if someone is interested to read - Tata motors out of thin air didnt develop the nexon ev. Tata motors showcased a full electric version of Indica vista in 2011 itself in the Geneva motor show which was based on the famous X1 platform. There are diffetent iterations of X1, basically do X1, modified X1 and all. The platform was versatile. This is the reason why you see X in the trim level of Tata cars like XE, XM, XT where X denotes platform.Thiugh Altroz and Punch werent based on X1 platform, for commanility the model names were retained. Tata motors in 2007 (i guess) established an European technical center based out of Warwick University UK which is known as TMETC - Tata Motors European Technical Center where the EV technology was being silently developed right from 2007. Tata motors then chairman, Mr Ravi kant said we have the tech but the market wasnt ready and we will bring the products when the time is right. Tata even showcased Bolt EV in UK in 2015. Perfect planning with deeper insight into the future helped Tata to become the power house it is today.
@siddhantrs4545
2 жыл бұрын
i was gonna write this the tiago in more ways is actually based on the x1 platform and so was the zest and bolt
@veerathambu5811
2 жыл бұрын
Hi fantastic piece of information.great company great products and managed by honest people
@karan5m
2 жыл бұрын
Apart from mini there are many, flaws in the reasons. Platform sharing is something all manufacturers do. Real reason for tata rise is their learnings especially from JLR. Their designs have improved and quality as well. Price point is also right.
@nishitraj.
2 жыл бұрын
I was wondering the same
@adityaajit2120
2 жыл бұрын
Also Hornbill is now launched as Punch, my man is just reading a very old article it seems...
@vineethkumar6169
2 жыл бұрын
You didnt mention the very important point... Changing moment of TATA came when they acquired Jaguar .... That acquisition helped TATA to have the technical knowledge from a reputed company and helped them to manufacture HARRIER which is the same platofrm as LANDROVER...
@amrit_raj_dubey
2 жыл бұрын
Actually in my opinion it’s helpful but not that much as you mentioned bcz they have acquired JLR in 2008 but things have changed from them after 2017/18 . They have worked over there issues from the very first principle’s in last few yrs so grown so much. Btw just love the new looks of Tata car’s
@anantraj706
2 жыл бұрын
Technically the JLR platform is not the same that comes in Harrier its more of a marketing gimmick. See Land Rover same platform uses aluminium while Tata uses steel. Both the metals vary a lot in strength and their weight which changes a lot of parameters. And JLR has nothing to do for Tata's success. It's Tata's own consistent effort and work that gave them success. P.s.- Jaguar and LR are a big loss making company and have no future ready products as of now.
@sirajpatel1768
2 жыл бұрын
JLR is probably a burden on TATA.
@amrit_raj_dubey
2 жыл бұрын
@@sirajpatel1768 not burden man , they are unable to handle it smartly. In that way you might say Tata motors was burden on Tata yrs ago . Even at same time German makers are making it way smartly.
@aayushmaanjaiswal0806
2 жыл бұрын
@@sirajpatel1768 may be but JLR is under tata for more than 15 years now . No other giant was able to retain JLR for so long as JLR always remained as subsidiary of other brands only. Tata never interfaces in working of JLR and let them work as independent unit onky
@_Mohit_Joshi
2 жыл бұрын
Political men like Nitin Gadkari, and Businessmen like Adani, Tata and Ambani, are our best bet in terms of renewable energy sector.
@yt_bharat
2 жыл бұрын
Sabko fund kare apna tattu, chahe bjp ho ya congress ya britishers. Sacche des bhagat
@yt_bharat
2 жыл бұрын
Sabke liye jet bheje apna tata bhai, wohi neta jo middal kilas k liye mehngaai badhaye!
@benedictclementchinnam4714
2 жыл бұрын
Remove adani
@amritanshsinghgautam4001
2 жыл бұрын
please dont add adani to rentable...😥 he mines coal and even bought cement giant which is responsible for very big part of the word polution..😔
@yt_bharat
2 жыл бұрын
@@benedictclementchinnam4714 arre aadat hai chaatne ki, chaatne do. Ambani, adani tattu fund to sabhi karte hain chor netao ko
@pratikmishra4431
2 жыл бұрын
Being a mechanical engineering student from IIT I can understand what he said. The life of mechanical engineers are also as adventurous as an automobile company
@prashant8426
2 жыл бұрын
Buddy life on any engineer on this earth is adventurous ,,,😂😂😜😝
@mayankrajput9715
2 жыл бұрын
Bro u r from IIT that's why u can say this not any mechanical engineer from anywhere would agree with u
@SURYA-qh5yf
2 жыл бұрын
@@mayankrajput9715 😂😂😂 shit 💯
@indiaversysrider
2 жыл бұрын
Loved the statement - People in India are price sensitive not life sensitive.. bang on.. couldn't have been articulated better
@aryachatterjee9615
2 жыл бұрын
Thanks a lot think school.I had requested for one such video on tata motors way back in November 2021,shows how much effort and research you all put in for 2 videos a week..Thanks a lot
@Arjun-dd9gd
2 жыл бұрын
The one thing which is pulling back Tata is its after sales service.
@Mr.Coffee576
2 жыл бұрын
And the 3 cylinder engine.
@anubhavsharma90
2 жыл бұрын
Been using Tata Vehilce since 2018, Honestly I uave never faced any service related issues. Prior to Tata I have used Maruti and Ford. Maruti is pathetic in terms of service ... Its always crowded and chaotic in Maruti Service centre, Ford was better
@rajsmora
2 жыл бұрын
Fake comment spotted
@raghavsinghal5260
2 жыл бұрын
I dont agree. We have tata indigo 2013 model.. Its been 9 years but never feel any after sale issue
@orionsbelt9381
2 жыл бұрын
True
@praneshsharma4120
2 жыл бұрын
"People in India are price sensitive not life sensitive " the line says it all
@kev_naughty
2 жыл бұрын
No. People started prefering safe Tata cars over Susuki Papadams.
@praneshsharma4120
2 жыл бұрын
@@kev_naughty yes but still Suzuki sells more units (triple) in comparison to Hyundai or Tata as of August ..but improvement is there
@bharathkunder1518
Жыл бұрын
Epic line ofcourse! :)
@vineetyadav6389
2 жыл бұрын
Platforms also have the E&E(electrical and electronic) systems, which is by far one of the most complex and costly part of the vehicle.
@Sanatani_Sherni
2 жыл бұрын
The True Gem Of Our Nation... Ratan Tata Sir 🇮🇳❤️💎
@yt_bharat
2 жыл бұрын
Hain? Sahi me? Har election me chor netaao ko fund kare hain bhaiyya
@LogicLegionnaire
2 жыл бұрын
We own a tata Nexon ev, and i have to say guys....this is by far one of the best cars we bought.... firstly because our fuel costs monthly was about 20-50k....after the EV came in the house...it's merely 10k and most importantly...it's a very fun-to-drive car. Love you tata ❤️
@nikilkumar1000
2 жыл бұрын
Monthly Fuel cost of 20-50k? Wow that's a bit much right.
@LogicLegionnaire
2 жыл бұрын
@@nikilkumar1000 we had 3 diesel cars and daily drive of 50-60 km :)
@MissionCA101
2 жыл бұрын
10 k for electricity?? Have a solar panel may be 70% of it also be saved
@LogicLegionnaire
2 жыл бұрын
@@MissionCA101 no...I'm talking about the diesel costs of our family now...not the electricity 😂 we still need diesel cars for longer distances and sometimes when more than one car is needed .....so yeah ..
@darshandodal1889
2 жыл бұрын
Other than money, we choose specific car due to the differentiation factor that the model carries. If what separates them no longer exists then there is no point in opting for one or the other. There exists a very thin line between cheap and affordable, and Tatas have failed miserably once in past in recognizing it (with its Nano).Tatas have to be very careful this time and have a balance of this strategy as well as communicate it properly to the market.
@hrishikesh07m
2 жыл бұрын
It makes me feel really proud that I am a NexEV owner and TaMo shareholder.
@thehercules047
2 жыл бұрын
Before Nexon EV were build and launched, TATA build a small fleet of INDICA EV in UK and ran the concept for the unit on UK road and were able to test the vehicle. This helped transfer the knowledge to INDIA and find local suppliers and build Nexon EV. and the Platform provides with flexibility of different wheelbase as well so you can make longer wheelbase and shorter wheelbase cars from the same platform. due to the limitation of this the 2 platform was created as there is limit to how much you can change without affecting the structural integrity and safety. Safety was one of the main targets for the platform. Many years have been put in developing the platform with a lot of future planning. Good summary though.
@ankitrai96
2 жыл бұрын
I purchased a TATA Nexon and the only hiccup I faced so far was related to the second key. They had not given it at the time of delivery. Apart from that the experience has been good.
@RoshanDixit
2 жыл бұрын
Because of chip shortage
@arjunpanda9
2 жыл бұрын
Please file a case, if not you cannot claim any insurance, if your car is stolen police will ask for both the keys and you will loose alot of other Benifits too.
@indiclifecoach2601
2 жыл бұрын
You are an amazing presenter. Rich in details but less taxing on the intellect of a commoner like me. Keep going 🙌👌🏼🎉
@nickelvikky9707
2 жыл бұрын
Platforming will help in reusability & also launching new products quick to market and also give edge in manufacturing price .. Major success of TATA is they focused on design aspects and aesthetics also able to launch multiple models in recent times while other competitors are not able to launch many models.. Land Rover take over helped TaTa to change their design
@illuminati2101
2 жыл бұрын
All this sounds so nice until you visit a Tata Motors Service Centre 💀💀💀
@shreyashkale.3137
2 жыл бұрын
Proud to be a TATA Employee 💯
@Ganesh_Sh
2 жыл бұрын
I'm sure Think School put in an extensive research before arriving at this, but this is one case where I have a different take on the scenario 1. Platform sharing: Nearly 2/3rd of the video talks about platform sharing and how it brought costs down. Yes it's something which was necessary and TATA should have adopted this earlier, but its not what gave them the edge over competition. The Japanese are the golden standard for platform sharing, and Maruti has been doing it for years! (funfact: The door latch and power window switch on 15 year old swift matches the recently launched teach loaded Ertiga/Brezza.) Same goes with Toyota - the king of platform sharing with Innova and Fortuner built on same platform! Tata was slow to pick it up. 2. More money Per car: It is a very interesting metric to pick, but is it really painting the right picture? Tata sold 45,200 cars in June 22, out of which 31% was driven by Nexon - a midsegment car. The per car profit is obviously gonna be higher as Maruti sells volumes in the entry level segment. If more money per car is gonna be the metric, Mercedes, BMW, Kia and almost all minor players will beat Maruti in this metric. 3. Focus on EV: This is something that I agree. TATA took the early mover advantage and established themselves as an EV brand. The trouble here is that Nexon EV is known for its unreliable battery range, to a point the government stepped in and removed subsidy. Is moving fast really sustainable then? What's my take? MARKET TRANISTION: The industry leader Maruti decided to strategically shift their focus to EV. They collaborated with Toyota and is working on Strong Hybrids and Electric powertrain R&D. They decided to completely focus on future and gave up on the current market - a transition stage. While others like TATA reworked on the FIAT-sourced 1.3L multijet diesel engine to make it BS6 compliant and use it on Nexon, Maruti gave up on Diesel Engine altogether. The impact of this can be seen in poor mid-segment sales. With a single 1.4L K series engine powering everything from Brezza, Ertiga, S-cross & Ciaz, the competitors took advantage and Maruti lost market share. Even the all new Brezza and Ertiga are facelifts of previous generations and not a major revamp. Nexon gained in C1 segment and Creta in C2. The Future? Unlike most established players, Maruti did not stay idle and milk on current technology, they're trying to leap frog straight to electric powertrains and skip this transition years. If they pull it off right, in the joint venture with Toyota, consumers will shift back to Maruti in a couple of years. TATA got their short term strategy right and they have a winner - The Nexon. But will it hold? We'll have to see.
@AbhishekMishra-sn8qm
Жыл бұрын
Subsidy is rolled out to early adopters. Nexon range is good once people get used to it. Tata already have shown with curvv and Avinya what they are going to bring in future. From 25 onwards I can see tata motors capturing Indian automobile market as top player. Once the deal with Argentina for lithium finalised, they will make batteries also . They are already investing in chip market and utilising tech from jaguar land rover. The only negative for them is declining sales of Jags.
@Kirnotsarg
2 жыл бұрын
Platform sharing is an old concept. Almost all carmakers have adopted it. It appears that TaMo are in the middle of its adoption. I think the real reason is the leadership of N Chandra, who made the Tata group cos. help each other, which was not happening before.
@harikrishnanl3327
2 жыл бұрын
Hey Ganesh! There is a telegram channel with same channels logo etc. And they are giving financial tips to members. We just need some clarification regarding that. If it's not yours please mention it in your videos bro. Coz i feel scammers should not use ur image to make money. Genuine concern as a think school fam ❤️💯 Hope u look into this.
@jaiaravind4u
2 жыл бұрын
It's not from ThinkSchool, someone's pretending to be ThinkSchool
@harikrishnanl3327
2 жыл бұрын
@@jaiaravind4u exactly if he can mention about this in next video people may avoid falling to their scam. That's y i mentioned it.
@orionsbelt9381
2 жыл бұрын
I was expecting that bot to reply here also 🤣
@harikrishnanl3327
2 жыл бұрын
@@orionsbelt9381 😂😂✌️
@sanchitgangwani4741
2 жыл бұрын
It's just wonderful how you manage to deliver to us casestudies in such an amazing way i mean I really want to know your journey about when you started and what inspired you to start & how you manage to do all of this ? Great man keep up the good work 🔥❤️
@rajatpille862
2 жыл бұрын
The only channel where I get concise information ,ur research level is next level, thanks Ganesh bro
@bharathkunder1518
Жыл бұрын
Very Informative!!. As an Indian I support TATAs, because they are blessing for our country.
@varunprakash6207
2 жыл бұрын
Tata motors success by coordination of Tata group of companies where they cost cut reduction and link with the company and Tata products - made in India 🇮🇳 They rise of EV vehicle system with one susten design with many cars 👍 Think school 🏫 explore Tata motors business strategy competition with maruti suzuki and Hyundai on EV car 2:35 The people see the price strategy but not lifeless on price 👍 wonderful presentation 👌 Research tata motors growth in 10 years from loss and get profit in market
@bharateshkumar2265
Жыл бұрын
Appointing Karl Slym as a MD was a game changer for Tata Motors. (using common platform for multiple products, Strategic change in entire Supply chain management and overall change in Tata dealer buying experience across India) And Highly under rated person Cyrus mistry. Their stint was short. But, they entirely shook the government style approach of Tata motors in R&D and manufacturing processes. And in 2018, I told my other Tata colleague, we will be turn around story by 2020 - 2021. Unfortunately, both of them no more 😑 They didn't believe in me. Now the reality is front of everyone...!!!
@shivukhot7481
2 жыл бұрын
TATA is the true leader which taking country forward Proud to be family of TATA
@jaisaikishore1812
2 жыл бұрын
Hoping to see TATA and Mahindra at the top Our money Our companies. ❤️
@_.aviralsingh._
2 жыл бұрын
I love Tata, since decades they've been a trusted brand ❤
@krishnachaitanya3400
2 жыл бұрын
How is this a "GENIUS STRATEGY"? Pretty much every car company seems to be following the platform strategy. If anything, this seems like Tata is just catching up now and is late to the game. The agile fashion of rolling out EVs, however is commendable.
@ayush4565
2 жыл бұрын
Toyota/Maruti are rolling out EV mode in their car also. Less see the competition
@rubanvinodhkhar3837
Жыл бұрын
Fantastic episode. Really appreciate your research that goes behind each and every information.
@nirrmanchoudhury7248
2 жыл бұрын
Nailed it , I didn't expect such level of high quality graphics and detailed technical analysis .... you have leaped ahead than most of your co-creators by miles kudos very good work here 👍
@sriharisrinivas1620
2 жыл бұрын
🙏Namaskaram, I've been watching your videos, and very much inspired by your work "Think School" team. As I'm passionate of automobile industry, I'm a huge fan of Tata Motors in fact Tata Group. And my request for you is - 🙏Please make a video on TVS company. Because I also want to know more about this company. Please make Videos on TVS Company , TVS Motors, etc.,. And what are the Failures, Successes and Challenges - TVS faced while the company started in the year 1911, by T.V. Sundaram Iyengar.🙏
@bejjenkiprashanth1357
2 жыл бұрын
Tata Nexon - E variant is mine favourite car One day definitely I will buy it for Mine ❤️
@ExpertCareerConsultantAuthor
2 жыл бұрын
A remarkable revival by TATA Motors; and a well researched case study by your team.
@professor3092
2 жыл бұрын
You explained this so amazingly. I am following details of automobile industries growth and fall. And today you explained growth of TATA motors it is amazing. Please make about fall of Ford in India and other manufacturers. It is interesting topic.
@soorajpatel68
2 жыл бұрын
Whenever i buy my 1st car it would be TATA , no matter what ❤️
@chandandurga9002
2 жыл бұрын
Wonderful presentation, spot on points, key logics and cooperation between group of companies. Amazing presentation 👏
@tarunpatel4179
2 жыл бұрын
Your RnD skills... Video editing skills... The way you start... The way you make viewers more curious... The way you end... The background music... The clips... All together make it a gem. The only problem is, I want to share your videos with my father and other family members, but they don't know English. I have to tell them what you were sharing on videos but I cannot do that much effectively. Can you please make it in Hindi. There must be people like me due to this reason, they skip sharing the such a informative content. Appreciate your hard work, and keep making such a content. Love from Gujarat.
@googleboy3934
2 жыл бұрын
ThankYou So Much TATA MOTORS nhi Balki Pura TATA GROUP humm sbko Inspire krne kaee liye India Ki Growth maee Contribute krne kaee Liye ThankYou So Much
@nagasatish7280
2 жыл бұрын
Hi Ganesh, Could you do a case study of mahindra bringing in old motorcycles like yezdi, jawa, bsa to life again through classic legends.
@varunrai2211
2 жыл бұрын
The only reason we as a customer don't want to put money in Tata is the after sales service which is very poor. I had my own experience...we went to tata showroom to book 2 cars but the kind of experience we had while having interaction with the frontline people was very disgusting..that small thing changed our mind not to invest in Tata. I personally think Tata has really done R&D on their car's and they have really come up with superb car design...but what matters to the customer is the kind of interaction..the kind of after sales service offered by the showroom..and I think they fail in this section.
@nitinojha2034
2 жыл бұрын
Yes there relationship ship manager are overconfident and not much knowledge they had And in my city they sold a 2 year old tiago as brand new in 2022 Also service station is like the roadside type
@anupamaraviprakash6060
2 жыл бұрын
That is because all these years they had only cab drivers to deal with
@vaibhavsharma3535
2 жыл бұрын
2:53 That really sums up the reason of dominance of maruti suzuki in India.
@sriganths
2 жыл бұрын
Mind blowing. Fascinating stretegy - how same family companies works to support each other
@avinashkarra6098
2 жыл бұрын
the ecosystem of tata group is what makes it insanely good
@fittnessinsider7446
2 жыл бұрын
He and the other Tatas including Jamshedpur are the hens of this country who are more good and talented then I will ever be
@kushagra5825
2 жыл бұрын
I was looking for a channel who does regular case studies in English for a long time but couldn't find one . There were some like Dr. Bindra but it was in Hindi and he shouts too much. Others were foreign channels so they didn't make case studies on the Indian content but then I came across this channel and it blew my mind . Everything's perfect down here . All the data is research based , the videos are upto the point and most importantly they are based on the current affairs and you even get the study material if you want to dwell deeper in the topic .
@mannysmandatories5595
2 жыл бұрын
I feel like an MBA degree is pointless as long as Think School keeps pushing out these banger video case studies
@Vishal_Srivastav
Жыл бұрын
Strategy of TATA: 1.Marketed hard to link products with nationalism. 2. Spent crores for negative campaigns against rivals using youtube and other social media indirectly. 3. Its common now a days for businesses to link the things with emotions but tata did it insanely
@jebflanker
2 жыл бұрын
Well put together narrative and what a remarkable growth story - as an Indian, I take immense pride in the Tata group and how they have become a backbone of our economy.
@sarathraju3177
2 жыл бұрын
10:52 Note all these companies and Invest in it. We will get a diversified portfolio which has immense potential for growth.
@jeewala3414
2 жыл бұрын
After watching this video literally anyone can start their own automobile company😀 this is why we call think school the free mba school, thank you ganesh and parsh bhaiya and the think school team.
@hassan42865
2 жыл бұрын
Same concept applies to any multi brand business. “Build once and configure as needed” philosophy
@triples5399
2 жыл бұрын
I'm a big fan of Tata and I hold Tata motors shares, but the reality is major chunk which is around more than 80% of their revenues come from JLR only, so when these products starts bringing good profit, Tata's can achieve net debt free goal
@SeriousTopics
2 жыл бұрын
Looking forward to more such content. Cheers to the Think School team!
@yash_kambli
2 жыл бұрын
Tata should adopt Toyota's lean manufacturing and other techniques like 6 sigmas, kaizan for their manufacturing. Only this can make their cars reliable, long lasting. it also enable faster development while reducing overall expenditure.
@harry-ln2sc
2 жыл бұрын
What the fuck ur saying brother reliable and long lasting acha acha lgta ha tere pass Maruti ki gaddi ha tata ki hoti to ye nhi boltaa 😂😂
@anantraj706
2 жыл бұрын
Bro almost all the company including Tata use these techniques. Just using these won't solve the problem. Tata needs to work on their R&D, QC, and customer service and support.
@biplabkumarghosh6300
2 жыл бұрын
Except Toyota's Just-In-Time inventory model has failed terribly. In 2022, covid lockdowns caused major disruptions to the supply chains. While companies like Tesla had huge inventory and in-house manufacturing, they were able to continue making thousands of vehicles, while Toyota closed its factories due to parts shortages and kept staring at its suppliers.
@yash_kambli
2 жыл бұрын
@@anantraj706 if they had used it effectively, such issues wouldn't appeared in first place. Tatas strategy clearly looking confusing, they sometimes plan something but launched something else, RnD and testing also taking more time than ideal. When product launched it often felt as a half baked product.
@chinmayau
2 жыл бұрын
Not Toyota, now tesla is the benchmark.
@Mr.Coffee576
2 жыл бұрын
If Tata brings a 4 cylinder engine and improve its service, they will easily beat Maruti.
@siddhantrs4545
2 жыл бұрын
@Sreekanth my dad bought the 2.2lit 4cyl 156hp 400nm tourque tata hexa when it was launched we still own it and it was my advice the reason tata discontinued that engine is because it ate turbos easily and caused high maintainenece
@MissionCA101
2 жыл бұрын
@@siddhantrs4545 elicit please
@rupeeting
Жыл бұрын
Brilliant strategy! We're definetly long on this business and he done a decoding of our own too! Looks like a 30% upside possibility with this EV-olutionary shift!
@Aman-tt4lb
2 жыл бұрын
Great stuff man. Watching this from Tata motors plant in Jamshedpur makes feel something I can't even explain.
@sunay72
2 жыл бұрын
The Game changer for TATA has been NEXON. A robust vehicle which has not only been Tara's best seller, but has been one of the best seller car accross all segments! It was the first Indian car to receive 5 star GNCAP ratings and since then SAFETY and TATA became synonymous.
@dileepzeta988
2 жыл бұрын
what u meant by "first car to receive 5 start GNAP" ? GNAP only tests indian and african cars..also its not a govt regulated agency .
@almostoem
2 жыл бұрын
Tata cars are only good in showroom. Their after sales and control on dealerships is poor. Their service partners lack training, lack spares supply which are often delayed and lack professionalism. I am an owner and this has been my experience after trying out several of tata authorised service partners
@AiScRazyy
2 жыл бұрын
Every Indian First Love That Is Tata❤
@mehboobkarmali5211
2 жыл бұрын
Well done TATA regards from Tanzania
@hridoyarrong
2 жыл бұрын
Amazing content! Really funny to see how a few stupid gaming channels can have more subscribers than you. You deserve a lot more attention based on the content that you make. No words for your research and the efforts that went into it. Awesome! man. Keep up the good work.
@ummm01
2 жыл бұрын
I want a detailed video on TATA empire. And it's global presence and how can they expand more. TATA salt to VOLTAS to TCS it's amazing 😅.
@VKgunn
Жыл бұрын
Joining Tata's family soon with Tata Harrier. A proud Tata fan and a proud Indian.
@mridulgupta4443
2 жыл бұрын
One of the best case study by think school ! Amazing presentation just loved the video .
@ayush4565
2 жыл бұрын
Ganesh, you missed one thing, Maruti profit margins are low becoz most of the cars maruti made are actually small cars which with lesser margins. So they play on Volumes.
@lohith1701
2 жыл бұрын
It feels very bad to hear that RATAN TATA is getting older day by day😔😔
@TEJASHDMEHTA
2 жыл бұрын
Overall content is excellent and your graphics are very good. It helps understand the concept very easily. Good job 👏
@ashutoshanand4177
2 жыл бұрын
One of the prime reasons for this is their stratergy....of having variants that can suit almost everyone's need....mind you all tata nexon had 60 variants at a time and now has 55 variants in its name. Plus the way tata has significantly invested into the ICE and EV market has helped it to make its name in people's consideration list. Plus it was also helped by poor and unplanned moves by leading automakers like Maruti suzuki and Hyundai because only 7 new car launches were shared between the two and tata motors alone showcased more than 10 cars in these two years which allowed people to know Tata's enthusiasm in the market. And also the outgoing of foreign car brand exits and Vocal for Local campaign both helped Tata motors and Mahindra to gain sales. More interesting fact that Tata motors have more EV launches planned than other car brand's ICE launches which gives it a major first mover advantage. Also the car safety which Tata has undertaken very carefully now seems to ignite the understanding of safety in many Indians before they buy a car. But the other side of the story is that they still lack behind every car maker in terms of reliability and features...the automatic gearbox available in lower end cars such as nexon tiago and tigor is just rubbish and also not upto the standards...the infotainment system is shared between 5 cars(nexon, altroz, tiago,tigor and punch) which is another disadvantage because customer doesnt get a plush feel for the premium paid. The naturally aspirated engined used in tiago, tigor, altroz and punch lacks mileage, fun-to-drive element and reliabilty. In short the downsides of Tata motors is that they have invested in product diversity and their portfolio but they have merely invested in the core technologies of a car.
@Jay-oc5zc
2 жыл бұрын
PRIDE OF INDIA...TATA. IT NEEDS MORE LOVE AND LIKES FROM ITS FELLOW INDIANs.
@sahilbarak
2 жыл бұрын
Omg Everything is TATA , TATA 🔥 #Proud Made in India 🇮🇳
@priyamsaha2710
2 жыл бұрын
One of the best videos on the channel! Great work!🎉🎉
@KinshukJoshi
2 жыл бұрын
If you can add a simple "Jai Hind" at the end of the video, it will send waves of pride. For this channel is run by two young Indian entrepreneurs.. A learning experience for every one. Carry on the good work, folks. 👌🏻👌🏻
@kumarumang4127
Жыл бұрын
Seeing this after IIM Bangalore shows this video to their students. Very informative and well presented bhaiya
@pritambanerjee6189
2 жыл бұрын
Now a days Platform sharing is used by almost all the auto manufacturers. Even MSI also uses the same strategy. The main difference in the current days is the sales have increased due to few things. - access to better tech from JLR - Design philosophy have improved a lot - due to the better build quality, sales have increased - aggressive pricing strategy
@BharatIndoria
2 жыл бұрын
KZitem is also one of the reasons for Tata's growth in automobile market.
@shrutiupreti9936
Жыл бұрын
you are just so so goodddd, I am not a business student neither am i from commerce background or doing MBA , but i love watching your case studies, video's , they are so informative and easy to understand, instead of watching friends nowadays i watch your video while eating.
@rajrajeswarmishra6322
2 жыл бұрын
Thank you for making such valuable content. We appreciate you and your teams efforts and make our time so valuable .
@OdysseyOfAman
2 жыл бұрын
Best line, “In India people are more Price-Sensitive than Life-Sensitive!”
@kindofanmol
2 жыл бұрын
Proud owner of the NEXON. Love it.
@devjyotirout
2 жыл бұрын
I really appreciate ur videos, one request, please make a video on Ashok Soota career as a entrepreneur which will be really really encouraging for people who want to do something of their own like me. Thank you
@uthamanpethaperumal1161
2 жыл бұрын
You are my MBA crash course .... keep making good videos like this
@abbayrai6340
2 жыл бұрын
Your Case studies are very addictive ❤
@ArusheeShenoy09
Жыл бұрын
Love it.. please do put these up as podcasts as well, it would be of great help 😄
@santhoshsankar657
2 жыл бұрын
You're phenomenal thanks for creating this ♥️
@visitfredy
2 жыл бұрын
Excellent work. I appreciate sharing of the study materials. Which could help viewers in lots of way. Good One.
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