Have you been so focused on the outcome of your creativity that it stops you from working consistently? Do you feel stuck with finding your style? Today we’ll unpack a different approach for making creative decisions that can supercharge your motivation, tap into your skills, and ultimately find a creative process you love.
Find me on Instagram: / kendyllhillegas
Episode Outline:
01:15 The limitations of product-focused evaluation
05:39 What a Process Enjoyment Test (PET) is
06:20 Variable #1: Media
06:44 Variable #2: Subject
10:34 Variable #3: Method
11:28 Variable #4: Scale
14:00 Tips for recording information during your PET
17:00 Reframing the effort required for a creative process
19:42 How to get started with a PET this week
Because we live in a world that rewards production and tangible outcomes, it’s no surprise that the same standard applies to creativity. When I’m feeling overly fixated on a perfect result, I like to refocus my energy using a Process Enjoyment Test (PET).
Remember that feeling of freestyling and feeling good about your art? PETs can help you get back to that place of excitement and curiosity, regardless of the actual finished product.
PETs are a measurable, and specific creative process with up to four constraints: media, subject, method, and scale. In this episode, I share examples of what each category might look like depending on your medium, share how I’ve applied them in the past, and walk through an outline for building your own PET.
#ArtLab #FindACreativeProcessThatYouLove
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About Kendyll:
Hi friends and welcome to Art Lab! My name is Kendyll Hillegas and I'm a full time commercial illustrator and artist. I’m passionate about understanding the creative process, what supports it, and what gets in the way. So, when I’m not making work for clients, I love exploring the places that art-making and emotions intersect - inspiration, identity, self-doubt, and creative block. These are the questions I come back to again and again, and need to talk about more, so if you’re in the same boat, I hope you’ll join me!
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Watch video episodes: / kendyllhillegas
Find me on Instagram: / kendyllhillegas
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