You should make more behind the scenes videos about the podcast (research, interviews, etc.). It could get you new listeners and monetize the back-end of the podcast.
@CreativeCodex
3 жыл бұрын
Fantastic and super informative breakdown of the podcast ad possibilities! I’m very happy to see the numbers you shared on the meager subscriber growth. I’ll hold off on that for my show for now, and focus on building more communal experiences as well as word-of-mouth worthy content! Thanks again Jack! ~ MJDorian
@pokesi3590
3 жыл бұрын
Jack, if all of your listeners are like me, we're worth more than $1.20 >:) ive told friends, SM, dread, etc. I've also listened to all your episodes at least 4 times. They're really good and this video was interesting :) thanks for all the hard work you put into the episodes!
@AndrewMalkin
3 жыл бұрын
I found you from coworkers, so your organic strategy seems to be working. I also got a bunch of my friends to listen. It's my favorite podcast.
@tineputzeys
3 жыл бұрын
I did find you through an ad, some I'm glad you tried it. Seriously hooked and binging the F out of your podcasts.
@kylepolich6559
3 жыл бұрын
Thanks for sharing your detailed analysis Jack. I'm a podcaster considering paid promotion; you did the research for me.
@DustinConn
3 жыл бұрын
I dig content creators who are willing to be completely transparent about their business and product. If done in a tasteful and informative way such as this video, I think it actually creates a welcome opportunity for the audience to understand how they can better support a show they love. Regardless, transparency demystifies the financial aspect of these shows and most likely is a reality check on how much is required to make a living in this craft. Thanks, it was very interesting.
@AmuseableClementine
3 жыл бұрын
I really love using Pocket Casts! I'm lucky enough to have the life time subscription though.
@erichunley
3 жыл бұрын
Great information. I would love to see this experiment run with a less polished show. I think you prove the principle that you need to make sure that you are offering something that people will binge when they find.
@24.Hustle
2 жыл бұрын
This was EXTREMELY helpful, thank you so much man.
@kelvinfunk3791
3 жыл бұрын
I love listening to your podcast: I get inspired a lot when i feel like giving up: Keep em coming?
@MickDavies
3 жыл бұрын
Nice insight Jack. DND is my fav podcast, I have my regular rotation ones (ChangeLog, GoTime, Vergecast, Twit) but as soon as your one comes up everything is dropped. It's inspiring and opened up so many different worlds in IT security that I hadn't explored prior. Do you have any merch such as t-shirts I could get to help support you? 🇦🇺 All the best from Oz
@TheWilro
2 жыл бұрын
Going to give your regular rotation a listen. You've obviously got good taste in podcasts if you're here.
@RIDDLESWORTH
3 жыл бұрын
100% right with your summary final thaughts, keep focusing on high quality as you always have been. your passion for the subject will maake the show sell itself. the only thing that would make your show bettter is if it was read by dan carlin in the style of hardcore history :))
@chillingwithdaps
2 жыл бұрын
I really enjoyed watching this. great job Jack
@stefanie69
3 жыл бұрын
Another Video from Jack lets go
@onldhes
3 жыл бұрын
I never heard any of your ads. I heard of Darknet Diaries through the Going Linux podcast.
@mizhimo
2 жыл бұрын
I'm a user of podcast addict, and honestly I've never seen an ad on the app. I never go to the app to discover a new show, I only manage my podcasts there.
@ricky00x
3 жыл бұрын
Wow this is very interesting vid, thx a lot :)
@andrewsmith9104
3 жыл бұрын
Weirdest thing is I now wanted to sample the Darknet Diaries podcast. But there was no link.
@RememberShuffle
Жыл бұрын
“I hope this process for Spotify becomes better” 🚨 SPOILER ALERT🚨: It has not
@brianobey4368
3 жыл бұрын
The data advertisers has scares the shit out of me
@brianobey4368
3 жыл бұрын
Hey Jacky I got some swamp land for sale, great for building...
@chillphil967
Жыл бұрын
this aged well (too the moon! 🌙)
@thataryan247
3 жыл бұрын
My boi lesss gooo
@genmaicha_
3 жыл бұрын
ah for you see, rss doesnt promote anything i dont want
@hunterfagler7975
3 жыл бұрын
I feel like he made a episode on advertising podcasts and he sayed it was dumb
@TrippyTechnologyMusic
Жыл бұрын
Another great vid mate, I write music and have def thrown money down on ads n stuff in the past but it does seem to be a complete waiste of time doing it, To be honest the best one i had was a few years ago on soundcloud when out of knowhere one of my tracks started getting like 2000 plays a day which was quiet the increase for me and naturally I was bloody happy as, then I got a message from this random dude on fb saying "do you like what i did with your track" and at that stage I had no idea you could buy plays n stuff I honestly thought it was hard work n the quality of one's stuff that got them to greatness lol! But yea once the dude had explained what he'd done for me with the plays and told me his rates I was devastated (i thought they were genuine listens lol) So I thanked him but told him I was fine and would rather get the plays organically and deleted the track of my soundcloud as i felt like i was cheating lol...Gotta say tho, after realising everybody was doing it and knowing what i know now about all of it, If i had my time again I would've bloody taken him up on his offer, asked him what else he knew and just fake played my way to number one, I def would've left the track up at least lol
@WilfNelson1
3 жыл бұрын
The numbers you present really suggest it doesn't work out financially. If it is $2 per sub then you need them to listen to 100+ episodes with your CPM model and you saw you only get people to listen to 37 and that's really high. If it is $10 per sub then there is no way you make that money back. I wonder more if the size of the audience doesn't matter as much as good monetization. Buzzsprout said 5K downloads per episode is top 1% of shows, so how do you organically get to 5K and how do you make money there?
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