In this video, Cllr. Gillian Ford reflects on the value she sees in Local Area Coordination. Cllr. Ford is the Deputy Leader of the London Borough of Havering Council and is also the chair of their Local Area Coordination Leadership Group. Cllr. Ford reflects that Local Area Coordination is face-to-face, one-to-one, and personalised. She points out that whilst lots of other services are very targeted within a framework, Local Area Coordination is able to go ‘with the flow’ of people’s lives and experiences. She explains how the approach is grounded in a very different model with no referral process and no bureaucracy. Cllr Ford points out that if people are feeling isolated and not feeling part of something, Local Area Coordinators can help to make a real difference, showing people what’s available, and walking with them through the difficult times. She shares how she can see it really helping to change people’s lives in Havering.
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