In July 2012 Louis Vuitton presented a dedicated digital experience celebrating the inspirational words of Muhammad Ali, with the participation of calligrapher Niels Shoe Meulman and word artist Yasiin Bey (formerly know as Mos Def) at louisvuittonjourneys.com/the-greatest.
Louis Vuitton's advertising agency Ogilvy Paris requested our help at Apollo Studios to find the right artist for the campaign and handle the negotiation + music and sound design.
Check out the first 2 videos ''Dream'' and ''Word'' of Yasiin Bey and Niels Shoe Meulman paying tribute to Ali's greatest words. And look out for 3 more videos coming soon...
Agency : Ogilvy Paris
Managing partner : Romain Lartigue
Creative director : Kurt Novack
Art director : Adrien Havet
Account director : Dalila Joly
Art buyer : Annette Hallum
Digital producer : Talla Seck
Production House: Steam Films
Managing Partner: Jennifer Sykes
Executive Producer: Krista Marshall
Director: Stuart A. McIntyre
Producer: Paul Matthews
Cinematographer: Kris Belchevski
Camera Operators: Stuart Cameron, Claudio Manni, Luis Moreira
Editing: Posterboy
Executive Producer: Michelle Lee
Editor: Stephan Sora
Colour: Alter Ego
Executive Producer: Greg Edgar
Colourist: Wade Oldman
Online: Motor VFX
Flame Artist: Daniel Kelly
Music House: Apollo Studios
Executive Producers: Benedicte Luneau, Koo Abuali, Phillipe-Aubert Messier, Yan Dal Santo
Music: Mathieu Brault, Daenen Bramberger, Mike Wise
Vocals : Michael Mooney
Sound Design: Yan Dal Santo
Негізгі бет Музыка LOUIS VUITTON - Tribute to Muhammad Ali - ''Dream''
Пікірлер: 31