Melanoma Institute Australia (MIA) has partnered with Disciple and JCDecaux Australia on an innovative outdoor campaign encouraging passers-by to make a donation to help fight melanoma.
The custom-built panel displays an animation of a melanoma that slowly grows until a donation is made via PayPass Tap And Go. After each donation the melanoma visible shrinks, encourage more donations to be made.
Негізгі бет [NGOs & Charities] Contactless Payment Donation Campaign for Melanoma Institute | JCDecaux Australia
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