It's notorious enough in this community that I don't need to give a rundown on the ad itself, but (aside from the uncut cinema version already hosted by The Hall of Advertising and running for 1:20) here's the "standard" minute-long version alongside two rare TV edits running for 10 and 30 seconds respectively. Until now I wasn't even aware of a 30-second edit and {insert channel name here}'s rip was the only copy of the 10-second edit.
Listed dates refer to the first broadcast. The ITC cleared it for screening after the 9pm watershed despite 127 complaints, 12 from victims of child abuse. The uncut version received a BBFC 18 certificate for "strong violence, language and child abuse theme".
Awards:
Cannes Lions 2002
BTA Craft 2002
Holland Animation Festival 2002
Creative Circle 2003
Ottawa International Animation Festival 2002
BTAA 2003
D&AD 2003
Cartoon D’Or 2003
Castelli Animati 2003
Account Director: Norma Clarke
Account Director: Stephen Corlett
Account Handler: Norma Clarke
Account Handler: Stephen Corlett
Actor: Johnny Harris
Advertiser: NSPCC
Advertising Manager: Dugald McDougall
Agency: Saatchi & Saatchi
Agency Producer: Sally-Ann Dale
Animation: Hugo Sands
Animation: Passion Pictures
Animation: Russell Brooke
Animation Director: Russell Brooke
Animation Effects: Chris Knott
Animation Producer: Hugo Sands
Art Director: Duncan Marshall
Art Director: Howard Willmott
Brand: NSPCC
Brand Manager: Dugald McDougall
Cameraman: Ben Seresin
Copywriter: Duncan Marshall
Copywriter: Howard Willmott
Creative Director: David Droga
Director: Frank Budgen
Editor: Paul Watts
Flame Artist: Barnsley
Lighting Director/Lighting: Ben Seresin
Marketing Manager: John Grounds
Music Composer: Jonathan Goldstein
Post Production: The Mill, London
Producer: Paul Rothwell
Production Company: Gorgeous Enterprises
Sound Design Company: Nigel Crowley
Sound/Music: Jonathan Goldstein
Strategic Planner: Thea Tetley
Telecine: Adam Scott
VT Editor: Barnsley
www.bbfc.co.uk/releases/nspcc-cartoon
www.campaignlive.co.uk/article/close-up-craft-nspcc-cartoon-camilla-palmer-reports-processes-behind-new-nspcc-ad-saatchis/140238
www.campaignlive.co.uk/article/nspcc-cartoon/1175621
www.mediatel.co.uk/news/2002/06/10/itc-rejects-nspcc-cartoon-ad-complaints
www.passion-pictures.com/uk/animation-studios/project/nspcc-cartoon/
www.theguardian.com/media/2002/jun/06/advertising.society
www.thirdsector.co.uk/controversial-nspcc-cartoon-ad-doubles-abuse-hotline-calls/article/623070
www.welovead.com/en/works/details/244zhrtC
Негізгі бет NSPCC - Cartoon (2002, UK) [all TV variants]
Пікірлер: 71