Ma'am is lateral expansion same as Conglomerate ownership?
@swatibhandariCAP
3 жыл бұрын
From what I have learnt as a student, lateral expansion/diversification is when media companies venture out into non media areas. Conglomerate ownership on the other hand is getting into different forms of mass media such as a media company owning a radio channel, an internet company, a newspaper and so on and so forth. So, lateral expansion does not seem similar to conglomerate ownership.
@austamibhuyan5299
3 жыл бұрын
Understood.. thank you so much. :)
@holmesc.2456
10 ай бұрын
@@swatibhandariCAPthen ma'am, what is cross-media ownership?
@nehabora6529
3 жыл бұрын
Can you share notes of the same??
@swatibhandariCAP
3 жыл бұрын
The classes have only happened virtually. These presentations can help you make notes of your own.
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