From everyone's favourite decade (the early 90's, of course), Ad Council and the Family Violence Prevention Fund came out with this...ahem... campaign. I think the first alarm bell is the fact that the father is COMPLAINING about his wife getting a pizza?... I don't know about you, but if anyone bought me pizza for dinner, at any time, you'd be instantly promoted to the most amazing person on the planet!
The visual of the kid sitting on the stairs is heartbreaking, but then that stock, Tom and Jerry-esque slap sound effect and the weird over-earnestness of the father's delivery of his disgust at pizza kind of ruins it.
All in all, a solid effort, with a few regular clichés thrown in. Sometimes that's not a bad thing.
Scare Factor: 1/10
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