Canada Goose announced a multiyear partnership with the National Basketball Association (NBA) that makes Canada Goose a Proud Outerwear Partner of NBA All-Star. In support of the partnership and timed to the league’s annual All-Star celebration, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. The inaugural year of the partnership will launch with the Play In The Open challenge, born from Canada Goose’s Live In The Open ethos - the brand’s invitation to express oneself freely and without judgement. #PlayInTheOpen
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Play In The Open: Canada Goose & NBA Launch
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