Peter interviews leading expert on Product-Led Growth, Wes Bush.
In this interview, he talks us through his 9-step Product-Led Method for SaaS.
First, how to put together your Growth Blueprint, including finding your SaaS company’s vision, user and model.
Second, Growth Engine. Getting crystal clear on your offer, product experience and how to make it effortless to upgrade.
And finally, Exponential Growth, focused around how to scale your SaaS.
Wes is a man who has challenged an entire industry to find a better way to approach SaaS growth. After working for some of the world’s fastest growing companies in the world, today he trains teams around the globe how to turn their product into a powerful growth engine.
Connect with Wes on Linkedin: / wesbush
Learn more about ProductLed: productled.com/
Read Wes’ Book on Product-Led Growth: productled.com/book/product-l...
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⏱️ Timestamps
0:00 About Wes
03:01 Common SaaS Mistakes
04:13 Growth Blueprint
06:49 Growth Engine
11:02 Exponential Growth
14:20 Connect with Wes
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