In India, Puma came after Adidas, and began with a modest revenue of ₹22 crore in 2006. Reebok by then had an imposing top line of ₹354 crore, ahead of Adidas at ₹186 crore and Nike at ₹99 crore.
Fast forward to 2020. In 13 years, the Big Cat has leapt ahead. Puma posted revenues of ₹1,413 crores in 2019,
Puma has partnered with big stars such as Kareena Kapoor and Jacquline Fernandez. And more recently, the new joiner in the industry Sara Ali Khan. On Instagram alone, that’s a reach of over 80M
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