Many people first heard the term “behavioral economics” when Thaler, Chicago professor of behavioral science and economics, and co-author Cass Sunstein published Nudge in 2008. Thaler’s new book retraces the thinking behind that bestselling paradigm shift, showing how he came to understand human miscalculations not as negligible to, but instrumental in, markets and systems, from national budgets to household spending to NFL drafts.
Founded by Carla Cohen and Barbara Meade in 1984, Politics & Prose Bookstore is Washington, D.C.'s premier independent bookstore and cultural hub, a gathering place for people interested in reading and discussing books. Politics & Prose offers superior service, unusual book choices, and a haven for book lovers in the store and online. Visit them on the web at www.politics-pr...
Негізгі бет Richard Thaler, "Misbehaving"
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