APG Noisy Thinking
Whoever owns the data owns the conversation
3 September 2012
Rory set to on the theme of data and was unstoppable. It was a scintillating, coruscating criticism of the mis-use of data across agencies, business, and society.
Counter-intuitive instincts may be right and people with spreadsheets are wrong. We give too much power to people who have data to win arguments and we are the poorer for it. In business culture now the person with the numbers, however stupid, will hold sway. You have to speak ‘number’ to get into power and numbers encourage unwarranted confidence in those who marshall them in argument.
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