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Advertising Momentum
1. Stack the deck in your favor
2. Algorithms love conversions - they reward the seller with more views at a lower cost
3. Converting on your product page is critical - send traffic that is most likely to buy based on what they see in the cover and read in the blurb
4. Invest the time to get the product page right - title, cover, blurb, price, above the fold, look inside, bio
5. Research the top sellers in your genre
6. C&M Show - Episode 3 - Advertising
• C&M Show - Episode 3 -...
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