This is probably my most ambitious and complex personal project to date.
Back in 2019, I had the pleasure of directing a shoot for B/R Football and adidas starring Roberto Firmino. The extra footage we filmed that day has never been released.
Fast forward a few years, I rediscovered those clips while going through my archives and that sparked an idea for an experiment - creating a spec boot advert.
I set out in the reverse direction of the classic production pipeline, building a creative concept to play up the strengths of the already existing footage and not vice versa. The challenge I set for myself was to bring cohesion and drive the story through directing choices, utilizing animation to enrich and intensify live-action shots.
Негізгі бет The Ad That Never Was feat. Roberto Firmino
Пікірлер