The Art of Negotiation; Okey’s advice, built on years of experience and successful business deals.
We all negotiate every day, whether we know it or not. Most of us are not very good at it and thus loose out on opportunities, partly because we do not understand what it is or how to do it. Ultimately, the objective is to obtain what we value, on our own terms. Okey shares fundamental concepts that can help us to apply what is definitely an art, as opposed to a science, and to negotiate successfully in business and other aspects of our lives. Okey will take you through five fundamental concepts: being a person of value, being ready to walk away, having options, preparing, and setting a frame for the negotiation.
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