The Artist Roc Nation Failed: Alexis Jordan | The Happiness Singer and What happened to Alexis Jordan
Alexis Jordan was born on April 7, 1992 in Columbia, South Carolina. At age 11 Alexis and her family moved to Santa Clarita, California to pursue a career in entertainment. In 2006 Alexis auditioned for America’s Got Talent but she was eliminated in the semifinals after not secure enough votes from the shows audience. Alexis definitely wanted a career in music as she moved to Atlanta Georgia with her family; Atlanta has the reputation of being the place to be if you want to make it in the music business for predominately black artist. However it would be KZitem being the catalyst to get her noticed by the big dogs in the music industry. On KZitem Jordan uploaded covers of other artists’ songs that would get millions of views. This led to the singer being contacted by record producing and songwriting team Stargate; Stargate flew a young Alexis to New York to record music, while in the studio Jay Z would also discover Alexis Jordan this ultimately resulted in Jordan becoming the first artist signed under StarRoc a joint venture between Stargate and Jay-Z's Roc Nation label.
‘’Happiness’’ Jordan’s debut single an upbeat dance record about loving one’s self before loving someone else was released in September 2010, the house beat was taken from Deadmau5's "Brazil (2nd Edit)" and the music video is compared to Kylie Minogue’s Iconic dance hit "Can't Get You Out of My Head" music video.
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