The average inventor or eCommerce entrepreneur thinks that creating the product is the most important thing.
They’re usually wrong.
Here’s why:
David Ogilvy once said, “You can’t save souls in an empty church.”
In eCommerce, you can’t make money with a garage full of products that no one wants.
Building a viable, hungry audience and community needs to be the first thing you do. Engage with your community, understand their needs, and ensure there’s a demand before you invest time, money, and resources into creating something.
Bonus points if you are already a member of that community-you should be.
Негізгі бет The average inventor thinks that creating the product is the most important thing. That's backwards.
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