As Betway SA20 gears up for an anticipated Season 2, League Commissioner, Graeme Smith, outlines some of the key commercial successes that made Season 1 an unprecedented success. He delves into the strategy to grow the League into a commercially viable entity that will bring an unparalleled fan experience, world-class cricket entertainment and stand up to become the best T20 Cricket League in the world outside of India.
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The Business of SA20: Episode 1, Graeme Smith
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