Here’s the Ford Transit story: they made a van, people bought it, and it became - as Ford put it - the “Backbone of Britain”, and many other countries in the world. OK - there’s a little more to the story than that, but like “Hoover”, “Transit” has become a byword for any van. And it’s sold in its millions - the Transit has been the number 1 selling van in the UK since it launched. In 1965. But how did Ford hit upon such a winning combination, and how have they managed the almost impossible feat of always producing the right van for the job.
Link to those "no... left in the van" stickers towards the end:
www.ebay.co.uk...
www.ebay.co.uk...
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