Makes it even more important to teach our children how to resist specious ads, and to use logic to differentiate between needs and wants. Thanks, guys.
@shubhams1776
Жыл бұрын
Imagine you see lots of money in front of you and your friends also have that but your parents stopping you take that ... That's how your kid would feel
@richardlynch5632
Жыл бұрын
Politicians are using this effect as well. Lies repeated at least 3x in each exposure is effective.
@sprouts
Жыл бұрын
Yes!!!
@xx133
10 ай бұрын
Being aware is step 1. Step 2 is taking steps to reform/eliminate such exploitative systems in our society, because as long as we are human we will be susceptible to these sorts of psychological manipulation as much of it is unconscious.
@HandbrakeBiscuit
Жыл бұрын
The cartoon panel with the cat becoming besotted with the scary killer mouse is just inspired. Many congratulations to the artist for the fabulous facial expressions..!
@bpdlr
Жыл бұрын
Banksy's theory that ads "belong" to you is pretty useless to most people unless they are a graffiti artist. Instead, in the Western world where "freedom" is so highly prized, it's more useful to see ads as an infringement of our perceptual freedom - they capture our attention without our consent. Whether it's the freedom to admire a nice view, or the freedom to read or watch media without distraction, advertisements violate our public spaces and our media.
@sprouts
Жыл бұрын
Well said!
@BookMattic
Жыл бұрын
I totally have experienced the one about disliking something/someone more and more after being exposed more and more to it/him/her.
@relentlessmadman
Жыл бұрын
donLD TRUMP! thought he was well donald trump ! now I think what has he done to day to destroy mankind!
@aedalis88
Жыл бұрын
Subliminal messaging, not in just ads, but movies, music, social media, and all forms of information we process is also subject to this effect. For example, if we see people punished for a specific opinion over and over again, we will eventually conclude that that opinion is wrong, regardless of debate, logic, or data.
@VestinVestin
Жыл бұрын
I love this art style. You made me feel genuine compassion for the fictional lady traumatized by the electric kettle xD. Also, I didn't instinctively feel anything about any of the shapes. I must have brain damage or something. That would explain so much...
@DahHar117
Жыл бұрын
"Familiarity breeds acceptance"
@sprouts
Жыл бұрын
so true
@mikitz
2 ай бұрын
That is precisely how social engineering works.
@Rafael-ft1hu
Жыл бұрын
I started theorizing about something similar right after the show Wednesday showed up, I couldn't find another reason for Jenna getting that popular in such a tiny time interval
@queenofthecapes
11 ай бұрын
This is also why representation in media is such a hot topic. If you're, for bland example, a purple people eater, then being represented in media will lead to being accepted more easily by society. On the other end, people who believe that eating purple people is morally wrong would prefer this not happen.
@ml3141
Жыл бұрын
I wonder how this very interesting Mere effect is related to "confirmation bias", 🤔
@sprouts
Жыл бұрын
They could be siblings
@shurale123
7 ай бұрын
@@sprouts it's funny, but sometimes the opposite thing happens: the more you see a certain image, person, etc, the more you distrust and dislike it, thinking smth like "those are everywhere, I'm fed up with them, leave me alone!" or "that's a manipulation, stop forcing me into liking it" And as far as I know, this pattern is not that rare. And it works even if initially you felt neutral about that thing you start seeing everywhere Maybe more alert and pessimistic people are more prone to this pattern
@MrMastera
Жыл бұрын
There are certain things that we are exposed to, whether we want it or not. However, we can decide what we expose ourselves to in our free time and especially on the Internet.
@sdbisalive
Жыл бұрын
Let me just put it this way... I would never by a 'My Pillow' or 'Balance of Nature' supplement, simply because the two t.v. stations I watch the most, bombard viewers with those two commercials. So the initial hypothesis of if you don't like something initially, yet are constantly exposed to it, you will dislike it even more, is right on target.
@johnl.7754
Жыл бұрын
Maybe that’s why sometimes I see repeats of same commercials online/tv.
@technoworlddd
Жыл бұрын
I bought an espresso machine ☕ just by this effect , thank you 😂
@sprouts
Жыл бұрын
Perfect!
@stephenthompson3309
Жыл бұрын
Makes sense why some lawmakers are pushing to expose children to sexual concepts, under a veneer of righteous indignation against "book banning."
@dirtydan9785
Жыл бұрын
...Okay, book bans *are* fascist but you might be onto something.
@kdot4068
8 ай бұрын
Of all the countless years I've been watching videos on youtube, I can only count on one hand the things ads showed me that I actually would have wanted or would have a use for. If the ad was unskipable, I'd immediately LOATHE whatever is being advertised no matter what it was.
@markhatfield5621
Жыл бұрын
First contact can also be all curiosity rather than fear. Though, fear at first exposure can be a good survival trait.
@yash1152
Жыл бұрын
1:20 simple things that take little mental load thats very subtle but _extremely_ powerful effect for those living their life in mindless sleep mode (aka solely in habbits or in muscle memories)
@sprouts
Жыл бұрын
Right
@StateFlow-ns4mg
Жыл бұрын
Thanks
@senditall152
Жыл бұрын
Thank you, this is very good to know.
@sprouts
Жыл бұрын
Glad it was helpful!
@raymk
Жыл бұрын
I always wonder how learning this particular knowledge can lead you to be less bias or not. If so, it seems like we have found a cure to the Mere Exposure Effect just by learning it periodically.
@aliceinmansonland448
Жыл бұрын
That explains why I can't be in the same room with a Television. I tend to become angry and ready to throw out the TV!
@Mr_Tokon
Жыл бұрын
All ads are disliked by their intrusive nature. So why do advertisers still do it?
@braincuriosities
Жыл бұрын
They are not disliked enough to be hated, they are more of an annoyance. It works because if you're constantly exposed to a certain brand for a type of product, let's say for a soap for the dishwasher, next time you go to the supermarket and you need soap for the dishwasher, you will be more likely to buy a brand that you have already seen somewhere over those you know nothing about, because humans crave familiarity, that's basically how it works
@nevergiveup5939
Жыл бұрын
Why are we here in this life? Why do we die? What will happen to us after death?
@dakoderii4221
Жыл бұрын
To know thyself, know thy God, and which path you'll choose. Basic Instructions Before Leaving Earth
@Spoeism
Жыл бұрын
ADHD makes me immune and annoyed by repetitive bombardments Educating yourself guides the unconscious
@garrid3244
Жыл бұрын
so you can be made to hate something essential to your continued existence if it's shoved in your face too much?
@Spoeism
Жыл бұрын
@@garrid3244 how trite or you
@kingjia90
Жыл бұрын
屁 is fart 2:04
@filipeisabelinho3425
7 ай бұрын
I feel the opposite, the repeated exposure to ads makes me HATE them.
@TorgerVedeler
Жыл бұрын
How interesting it is to watch this and then immediately get bombarded with advertisements from for-profit companies for stuff I don’t need….
@jimcobbler3954
Жыл бұрын
Wait, so an active hatred of all ads and the products shown within them is a good thing?
@isalmankhan1
Жыл бұрын
Superb Thanks for sharing😍
@sprouts
Жыл бұрын
My pleasure 😊
@gamerairtias9730
Жыл бұрын
I HATE advertisements. I wish they were all comedic. That way they'd at least be giving me something through brightening my day instead of trying to take my money from me.
@Subparanon
Жыл бұрын
im self aware and HATE adverts and billboards and the more I see the same ads, the less likely I am to buy that product. A local car dealership uses planes pulling advert ribbons, they will never get a dollar from me for making me see ads in the blue sky
@sprouts
Жыл бұрын
Excellent :)
@RedGyl
Жыл бұрын
I have nothing against ads, rally. I can ignore them, and I can tell my kids 'no'. But what disturbs me is people using this exposure effect to change culture.
@johndoh1000
Жыл бұрын
I'm with banksy Ads can burn down for all I care. They are paradoxically a cancer on our time and mental space, yet they are the things that enable this messed up system to barely function. Without ads there would be no KZitem, but KZitem without ads would be such a much nicer experience.
@braincuriosities
Жыл бұрын
The problem is that everyone needs to live. Without ads there is no platform, with no platform, no content. Ideally everyone would be paid fairly for educating others online but the only way to be able to live from it is ads, which is really sad
@sprouts
Жыл бұрын
So true
@annacollins501
Жыл бұрын
2:02 I wonder if they really show them the Chinese character 屁.... that character means fart 🤣🤣🤣🤣
@TomasNader
Жыл бұрын
Excelent!!
@OviHentea
Жыл бұрын
This goes a long way to explain conservative values. While I think we need plenty of change as a civilization, people naturally want the things to be like they were.
@brainstormingsharing1309
Жыл бұрын
👍
@StubbyPhillips
Жыл бұрын
Well, I completely stopped watching broadcast television over a decade ago because I could no longer tolerate seeing that asinine insurance lizard on every commercial break on every show on every channel all day every day year after year so THAT didn't work. Even skipping it with a DVR every time was just too annoying.
@terrorists-are-among-us
Жыл бұрын
I can barely even stomach anything other than text and audio media. Faces and designs offend my senses.
@whatonearthamito
Жыл бұрын
the science of ads
@sprouts
Жыл бұрын
Good title!
@pyeitme508
Жыл бұрын
Interesting
@sourabhmayekar3354
Жыл бұрын
Nice
@sprouts
Жыл бұрын
Thanks :) Keep learning
@StateFlow-ns4mg
Жыл бұрын
👏🏻👏🏻👏🏻👏🏻
@jamesdonnelly5966
Жыл бұрын
It helps a lot to have an initial dislike of most advertisements.
@sprouts
Жыл бұрын
Very good point
@laguitarradepablo
Жыл бұрын
Have you guys made this topic in Spanish?
@braincuriosities
Жыл бұрын
It is coming soon on the Spanish channel!
@toddfraser3353
Жыл бұрын
So Haters are going to hate, or it is an acquired taste.
@Alex3000...
Ай бұрын
❤
@carlosduro2665
5 ай бұрын
Maybe this is a good explanation on why xenophobia exists. We reject unusual faces and ways.
@terrorists-are-among-us
Жыл бұрын
I hate scrolling through crap.
@k3nny
Жыл бұрын
Yes! Please ban billboards, or at least make them super rare and only for smaller companies, like a local shop or something, not the 1456th store chain that shamelessly donates to republicans putting up walls or pigs. The amount of ads we are exposed to it's frankly absurd, I dare you to try and look at 4 videos on youtube with no premium or adblocker on any device, you'll grow tired real quickly
@romynebel
11 ай бұрын
my guess is the ugly iPhone design ( cameras look like a stove) is just accepted because of the mere exposure effect.
@chiraghanda855
Жыл бұрын
This seems to be the technique used by religious institutions +
@zhico123
Жыл бұрын
Make it illegal to advertise in public.
@NathanDraxter
Жыл бұрын
I dunno if this is true, since a decade ago we started to see “lgbt” rainbow and trans ppl everywhere, even in billboards, that’s as much exposure as it gets and I (who had no formed opinion about it before) hate this particular group
@LorenzMotors
11 ай бұрын
Commenting so that you guys see me more and like me better
@sprouts
11 ай бұрын
Good one!
@victoriamitchell413
Жыл бұрын
Autism:uno reverse card
@jordanwhitegaming1850
9 ай бұрын
Is this why I keep going back to my ex?
@aposttheod9820
Жыл бұрын
Commercials must be band for the own good of the community
@dakoderii4221
Жыл бұрын
This is in the Bible. Guard the gates of your eyes and ears. Be careful what you let through.
@blank6354
Жыл бұрын
banksy is right.
@rezaabdulaziz7914
Жыл бұрын
First🎉😂
@rickrose5632
Жыл бұрын
Honestly ads that are un-skippable are like new songs on the radio that get repeatedly played. Its not that they are good, it that the public is forced to endure them when there are other things people like more
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