Coca-Cola is present in 200 countries, it's become the most famous company in the world thanks to revolutionary marketing techniques. The history of the brand has been told many times, and yet, it is still full of mistery, legends and secrets...
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0:00 Introduction
2:16 The birth of Coca-Cola
7:31 How to make a simple drink extraordinary
12:28 A dangerous drink ?
13:07 When Coke became an American essential
15:52 Did Coca-Cola invent Santa ?
17:05 Coca conquering the world
17:56 : The surprising origins of Fanta
18:29 : Coca-Cola during World War II
20:44 The 50s, the golden age of Coca-Cola and commercials
24:01 How Coke reflects American history
27:28 : The dark side of Coca-Cola
28:44 : The political influence of Coca-Cola
30:03 : The roots of the war with Pepsi
31:16 Coca and Pepsi in the movies
32:17 The New Coke, Coca-Cola's biggest mistake
36:53 Coca-Cola, masters of the world
39:50 Coca-Cola and health
41:59 Coke and the environment
44:17 2L per day : the country addicted to coke
45:22 Conclusion
Sources :
For God, Country, and Coca-Cola - The Definitive History of the Great American Soft Drink and the Company That Makes It, Mark Pendergrast
Coca-Cola: The Real Story Behind the Real Thing, CNBC
Coca-Cola: The History of an American Icon, MPI Media Group
Panorama : Coca-Cola's 100 Billion Bottle Problem, BBC
Plastique, la grande intox - Cash Investigation, France 2/Premières Lignes
Refreshment Through the Years, The Coca Cola Company
The Real Thing, Real to Reel Production
• THE REAL THING: Coca-C...
Mexico's deadly Coca-Cola addiction | Unreported World, Channel 4
• Mexico’s deadly Coca-C...
The History of Coca-Cola, Channel 5
• History of Coca-Cola |...
How Coca-Cola Hijacked Sports
• How Coca-Cola Hijacked...
Coke Knew Their Plastic Would Trash the Planet…And Did It Anyway, The Story of Stuff Project
• Coke Knew Their Plasti...
www.snopes.com/fact-check/the...
www.theguardian.com/artanddes...
/ understanding-coca-col...
www.cdc.gov/nutrition/data-st...
www.theguardian.com/business/...
www.coca-colacompany.com/cont...
americangimuseum.org/coca-col...
www.uso.org/stories/155-the-u...
www.nww2m.com/2011/08/coca-col...
sites.gsu.edu/historyofourstr...
www.vulture.com/2016/10/80s-k...
www.historyoasis.com/post/coc...
www.chicagotribune.com/opinio...
www.cnn.com/2023/02/28/us/cry...
New York Times Time Machine :
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
timesmachine.nytimes.com/time...
Images et archives :
Periscope Films, NBC Archives via Vanderbilt Television Archives, PIX11 News, CBS This Morning, CBS Archives, US National Archives, Texas Archives of the Moving Images, American Archive of Public Broadcasting...
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