i am new to cost caps in following scenario i like to understand based on my setting if $1(bid control) will be used to acquire 1 purchase or $1? if this is the case then how is selecting "Cost Per Result Goal" different than "Bid Caps" Campaign Level Information: Campaign is Manual not Advantage Plus. Campaign Objective is Purchase. Daily budget is $10. Campaign Bidding Strategy is Bid Cap. Adset Level Information: Conversion Location : Website Performance Goal : Maximise number of conversions Conversion Event : Purchase Bid Control : $1
@marinistvanic
5 күн бұрын
that ad set will never spend - it's unrealistic you'll get a sale for $1
@ahsanmehdinaqvi
3 күн бұрын
@@marinistvanic that was not the question. its an example to understand how this system works.
@markoscales
3 ай бұрын
Couldn't agree more, never understood why you would use them for testing!
@marinistvanic
3 ай бұрын
exactly, super strange
@mattorlic
3 ай бұрын
Such good advice!
@erictan9274
3 ай бұрын
Marin for DCT do you think instead of using 3:2:2 we can even use 3:0:1 so there will be 3 creative variation, no body and 1 headline so the total variation to be allocated to the ads spent is only 3 instead of 12 ? Do you think this method would work?
@marinistvanic
3 ай бұрын
of course you can. You can even have 10:10:10 (although I don't recommend it because it would be overwhelming). I often do what you asked, have 1 winning ad copy and headline, and just test multiple creatives.
@erictan9274
3 ай бұрын
@@marinistvanic That make sense. Gosh Marin just to let you know you are amazing! Thanks for validating the idea
@dushcab806
3 ай бұрын
Is it OK, if I have the same winning creatives (using post ID) in ASC+, Interest testing campaign and CC testing campaign?
@marinistvanic
3 ай бұрын
sure
@viacheslav83
Ай бұрын
I spent approximately 10. 000$ on testing and scaling. I'm tired of finding creatives that work. Now I'm looking at a bid caps strategy. I don't know where it's going to take me, but I'm done with conventional strategy!
@marinistvanic
Ай бұрын
bid caps are just a bidding strategy, they are not gonna magicaly help your creatives
@viacheslav83
Ай бұрын
@@marinistvanic Creatives certainly won't be helped. But they will definitely reduce the cost of testing creatives.
@erictan9274
3 ай бұрын
Marin when i tried to use flexible ads in the preview my headline won't show but it will just auto populated by whatever headline my website has instead of the one i enter, do you have any idea hwo to solve this?
@marinistvanic
3 ай бұрын
I stopped using flexible ads, they are mess atm
@erictan9274
3 ай бұрын
@@marinistvanic more specifically in what particular way Marin?
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