Up to 90% of the population in Denmark, Finland, Iceland, Norway and Sweden speak English as a foreign language. But does that mean you can use English in your marketing when targeting this region?
And if you choose to localize, do you have to localize into all local languages, or can you pick just one?
We dive into the viability of using English in Nordic digital marketing and the nuances of localizing in each country.
00:35 Marketing potential and English proficiency in the Nordic region
02:19 Can you use English in Nordic digital marketing?
03:23 VeraContent client example of marketing in the Nordic region
Read the full blog post on this topic: veracontent.com/mix/nordic-digital-marketing/
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Негізгі бет The Truth About Using English in Nordic Digital Marketing - Expert Analysis
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