Ensure your brand’s aesthetic stays ahead of the pack with this list of the top 10 marketing design trends for 2024.
From bold and creative, to nostalgic, and, frankly, “safe”, there’s some old and new in what’s on trend for this coming year.
This video takes you through everything from neo-brutalism and Y2K evolution, to functionality and accessibility. Find out what kinds of brands each trend will suit, and how to know what’s best for you.
Be sure to stick around right until the end for advice on executing trends, because picking an aesthetic is one thing - executing it well is another.
Video Chapters:
0:00 - Introduction
0:41 - 10. Generative AI
1:38 - 9. Neo-Brutalism
2:37 - 8. Y2K Evolution
3:35 - 7. Retro Viintage
4:38 - 6. Scrapbooking
5:12 - 5. Modern Surrealism
5:54 - 4. Artificial Morphism
6:41 - 3. Low-Fi Imagery
7:29 - 2. Geo-Minimalism
8:26 - 1. Functionality and Accessibility
9:21 - Advice on executing trends
9:36 - Tip 1. Know your audience
9:48 - Tip 2. Bad design is bad design
9:55 - Tip 3. Trends are not a marketing strategy
10:15 - Tip 4. Trends end
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