This was a great break down and articulation of the role of the CMO.
@soveraignsolutions
3 жыл бұрын
"Agent for change, Challenge the Board, Voice of the Customer, Role that should never be Happy, Always be Innovating, Invoicing, Boxing is Branding, Guardian for the Brand, the ROI, the P&L are on the Marketing Agenda, Adding Value, Help Drive Change, more now about P&L, same Objectives, focused on the #'s". - #CMOMarketing.
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