Catch up on: Part 1: kzitem.info/news/bejne/mIN4xaKtr59zYHo Part 2: kzitem.info/news/bejne/qoqZrHqrhIFjo4o
@mustaphanail2005
Жыл бұрын
I've been following thefutur since 2019. and I watched every video they dropped after 2019, but I think this video is the best one so far, thank you
@thefutur
Жыл бұрын
Thank you. credit to Mo and his team.
@mustaphanail2005
Жыл бұрын
of course, the editing is a masterpiece@@thefutur
@HectorGarciaCPA
Жыл бұрын
Even as a non-Graphic-Designer; i appreciate this so much. Thanks.
@thefutur
Жыл бұрын
Thank you Hector!
@PeteDetails
Жыл бұрын
Honestly since I’ve been watching I think I enjoy the clip art. It feels genuine and “you”. I haven’t found that it interrupts my train of thought
@aditidhopate
Жыл бұрын
This is pure gold. Can't thank you enough Chris for making this series. Especially this third part is so special and so priceless, the conceptual design is my most favorite thing. The way you explained it by giving simple examples that is beyond words and imagination. It's soulful for designer like me. It's so on time. Thank you so much billion times Chris 🙏🙏 and thank you so much The Futur team 🙏🙏
@thefutur
Жыл бұрын
Thank you Aditi.
@aditidhopate
Жыл бұрын
@@thefutur THANK YOU SO MUCH BILLION TIMES FOR ALWAYS BEING SO HELPFUL 🙏🙏🙌🙌❤️❤️
@quinnherden
Жыл бұрын
Just went through all 3 parts. Absolutely. I would love to see more content about the art of design, from you. Your analytical thinking is warmly received. Thanks for your time, team.
@PhotiniByDesign
Жыл бұрын
This was absolute Gold! I love that concept with the rotary phone and revolver, I can see why you won an award for that project. Well done folks, your content and time is always appreciated.
@thefutur
Жыл бұрын
Thank you!!
@Kumomi
Жыл бұрын
This is incredible! Why only 17 min I could watch this for hours! Thank you!
@riteshraj.design
Жыл бұрын
You are and would always be an inspiration Chris! No matter what people have to say, if they understand you, they'll love you! You are one of the reasons I have been able to survive the initial days in my graphic design career. Would never be able to thank you enough. :) Keep rocking like always!
@thefutur
Жыл бұрын
Thank you
@emmanueligbeka1222
Жыл бұрын
As always, every second listening to you is gold, but this series is on a top-tier level. You spend so much time and resources giving away highly exclusive knowledge for free and that's just so amazing, thank you Chris Do and The Futur!
@daynedingman
Жыл бұрын
I remember reading a story Paul Rand told about the UPS logo he designed. UPS didn’t love the string on the package because they actually discouraged tying up packages for shipping. Rand explained that when his son saw the logo he said, “Daddy, it’s a present!” That’s all it took.
@thefutur
Жыл бұрын
I know the story. I think it was his daughter if I'm not mistaken.
@jordanfitzgerald8571
Жыл бұрын
I've always had this thought process, whenever I do design, that I always should trick viewers of my designs in a good way, so the message I would convey, would have a bigger impact in their minds. This video just solidified my thinking, keep these coming!!!😁😁😁
@affluiz
Жыл бұрын
Thank you so much! I feel like watching every single video in this channel. You’re an inspiration. Sending love and admiration from Brazil 🫡🇧🇷
@thefutur
Жыл бұрын
Obrigado! Thank you Brazil.
@mohgraph254
Жыл бұрын
This series is a gamechanger. WOW!
@lizannedsouza1838
Жыл бұрын
Love the mention of the economist & great conceptual design. ❤
@capyxx04
Жыл бұрын
As a graphic designer myself I absolutely love this type of content.
@thefutur
Жыл бұрын
Glad you enjoy it!
@megasonehiz
Жыл бұрын
Light 💡 bulb & goosebumps everywhere ❤❤❤❤ Thank you Chris and the Futur team
@rohit19soni98
Жыл бұрын
Please we need more gold like these.🥺🥺🥺
@guylaineregimbald2914
Жыл бұрын
I am in for more content on fruitful geeky design. This 3rd part is a good reminder of all the aspects of what communication design is.
@Jackson4687
9 ай бұрын
Guys, any chances to continue this series? This is not only super interesting, but gives the opportunity for a large number of us, who came into creative industry with the tech background to understand the deeper concept and the purpose of design, and to be able to build better products in the future.
@thefutur
9 ай бұрын
What would you like to know more about?
@rashadadderley6853
Жыл бұрын
Really enjoyed this entire series!
@AuricUnity
Жыл бұрын
These short videos really complement the channel well. Lives/long forms are 🔥 , and these are 👨🍳 👌
@thefutur
Жыл бұрын
Glad you like them!
@omarba86
Жыл бұрын
Thank you, Chris, for your generosity!
@ameenulinsan
Жыл бұрын
As a SMMA business this video was very insightful
@thefutur
Жыл бұрын
Glad to hear. had to look up what SMMA was.
@alexridore9759
Жыл бұрын
Thanks Chris! Keep videos like these coming!
@Jenn_ngs
Жыл бұрын
Thank you guys for all that you do❤
@thefutur
Жыл бұрын
Thank you for watching
@viczvapo
Жыл бұрын
I did not realize you had just uploaded this. I have been rewatching some of your content from years ago. This new content keeps me motivated. Planning on making them moves now. I just have to do. Gracias.
@viczvapo
Жыл бұрын
Also, thanks for the book recommendations, I had just told my wife this past weekend, I want to purchase some books, will be getting the ones you recommended; "A smile in the Mind," "The Advertising Concept Book." Again, gracias.
@thefutur
Жыл бұрын
More to come!
@graftedworks
Жыл бұрын
This mini course is valuable as a jumping off place to further study and practice applying these three principles. Thanks, Chris!
@thefutur
Жыл бұрын
Glad to hear
@georgekyalo1804
Жыл бұрын
I am in web design but i really like how you guys give us good stuff and concepts that can be used in different areas of design. Keep it up
@mustafahashmy4271
Жыл бұрын
I really enjoyed these 3 part series especially how Mo's laughing 🤣 Keep it up guys!
@thefutur
Жыл бұрын
Mo brings the magic.
@UXMuskan
Жыл бұрын
Noting and applying these from today itself❤
@suhailnaqshbandi924
Жыл бұрын
Great episode. Thanks for sharing those gems from The Economist. I am glad you mentioned Luerzer's Archive. Me and my friend had the great fortune of getting our work (campaigns) published in it a couple of times.
@anynomosghost
Жыл бұрын
Futur team! and ofcourse Chris, I personally would love to see more of this type of discussions around art and design from this channel! this was great!
@thefutur
Жыл бұрын
Noted!
@kingcldotcom
Жыл бұрын
Getting hooked on a commercial is a bit like when you can't stop watching a really interesting TV show or reading a captivating book. Sometimes, advertisers use special tricks to make us pay attention and feel curious about what they're showing us. They might use catchy music, funny jokes, or show us something surprising to grab our attention. They want us to feel like we want to know more. Have you ever seen a commercial where they start telling a story and you really want to find out how it ends? That's their goal!
@michaelrivera4550
Жыл бұрын
Visual metaphors are awesome. Thanks for sharing!
@thefutur
Жыл бұрын
Glad you like them!
@robelmoh
3 ай бұрын
Enjoyed every thoughtful conversation Guys, I'm graphics designer and those 3 points mentioned are golden, specially the third one 'SEMIOTICS', I found one or two in my design and somehow shaped my thought to dig deep in to 'Conceptual design' thank you so much Chris. Please do another video like this.
@thefutur
3 ай бұрын
Glad you enjoyed it!
@bolaajayikofo4205
Жыл бұрын
There is so much value in your content❤❤ Thank you
@vladtheimpaler829
Жыл бұрын
Love your work guys thanks for all the awesome knowledge !!!
@thefutur
Жыл бұрын
Thank you
@rileydesign
Жыл бұрын
Honestly, these 3 are epic. Definitely worth some re-listens.
@thefutur
Жыл бұрын
Thank you Riley!
@promise_madu
Жыл бұрын
I really loved this third part of the series, Chris and Mo. Really good! Especially the Crank Call idea.
@thefutur
Жыл бұрын
Appreciate it
@nuwagabaareeba
Жыл бұрын
This video is loaded with gems. Thank you Chris
@nkemogbolu3356
Жыл бұрын
Great content, thank you! I'll appreciate if you make more content like this Chris 👍🏻
@miqdamsajid875
Жыл бұрын
Absolutely, keep'em coming!
@tobiimprints
Жыл бұрын
Thanks for sharing, Chris!
@vision606
Жыл бұрын
So easy to understand when you break it down like this, great stuff! Douglas Rushkoff has a couple of books with a really interesting perspective on this subject also.
@thefutur
Жыл бұрын
I'll check it out!
@dimasagung2377
Жыл бұрын
This are very helpful, as a creative in the industry this really helps and motivates me to do better thanks Chris
Жыл бұрын
Thanks for your advices and your videos!
@asherriyaal
Жыл бұрын
This was an excellent series and you capped it off with some fire!❤🔥I just had a conversa with a friend about the importance of meme culture and intelligence the other day, so I like how you used memes to demonstrate semiotics.
@PeterNankivell
Жыл бұрын
Brilliant, as always 🫶🏼
@tokyrandriambololonirinaMG
Жыл бұрын
there's always new thing that I learn from the futur. thank you guys!
@thefutur
Жыл бұрын
You're very welcome
@heshankolitha
Жыл бұрын
We need more content like this. So much value is given to us designers. Thank you Chris ❤
@deyanovmilen
Жыл бұрын
Really enjoyed these series, would love to see more!
@thefutur
Жыл бұрын
what else do you want us to talk about?
@MarkozArte
Жыл бұрын
I feel stuck at my current job as a graphic, motion, web designer and sometimes i wish i can just leave and freelance again, but I feel that people out there want everything you can provide and pay less.
@thefutur
Жыл бұрын
sorry to hear.
@WhiskeyNOOB69
Жыл бұрын
We need. I NEED. a more of this content!!!
@thefutur
Жыл бұрын
any specific requests?
@ely410
Жыл бұрын
I remember this Nike commercial as a kid that showed this lady running away from this typical slasher film villain with a chain saw. She ran for a long time and it was to the point where the villain took off his mask and gave up because he was out of breath. The commercial received push back but it was a great commercial because normally, nobody outruns the crazy guy with the chain saw in the horror movies and she was able to with her Nikes on.
@ciaranoc
Жыл бұрын
Total and absolute gold here
@mohammedsadam8747
Жыл бұрын
Simply Brilliant
@AntonGko
Жыл бұрын
Thank you for that vidéo. Mind blowing!!! I would love to learn more stuff like that!!
@thefutur
Жыл бұрын
More to come!
@katgarces5812
11 ай бұрын
Wow, thank you so much for this gem masterclass.
@MaxRuso
Жыл бұрын
Cris - you are fuc*ing awesome bro! I learn a lot
@thefutur
Жыл бұрын
Happy to help!
@yanatechinvestment
Жыл бұрын
This is good info. Thank you
@carlagraca6022
6 ай бұрын
The bat signal is genius!! Never seen that before!
@3dgarMendez
Жыл бұрын
Thank you. I needed this.
@thefutur
Жыл бұрын
Glad it was helpful!
@huangchi-wei5497
Жыл бұрын
I do not have any background or whasoever in design, but i woudl like to improve a lot! thank you for the 3 part master class!
@thefutur
Жыл бұрын
You’re very welcome
@SeanBogue
Жыл бұрын
Chris. I have been in the sign business for long time. The semiotics arena is huge in this field. So many. Do you ever experience clients who might be afraid to have design work that shows these cool subtle messages? Almost like they might be afraid of the viral return. 😆
@thefutur
Жыл бұрын
I think they generally like conceptual hooks.
@michaelh5890
Жыл бұрын
Thank you very much for doing what you are doing!
@thefutur
Жыл бұрын
My pleasure!
@gc-direction-gabrieleconos2806
Жыл бұрын
This is exactly what i was needing and what i actually need more from. I’m now workning on my bachelor thesis in communication design. And got the rather unspicific feedback that i need to male the work memorable.. so now I’m trying to find the way to male it memorable
@CryptoGrit
Жыл бұрын
Thanks Chris love the series :)
@thefutur
Жыл бұрын
Glad you like them!
@victoradeniji9278
Жыл бұрын
Thank you for sharing sirS
@samaahsiddiqui8251
Жыл бұрын
So inspiring and motivating
@tanushaarma
Жыл бұрын
I was thinking about ditching my design career and watching this video tells me, not to do it instead learn more ❤❤
@thefutur
Жыл бұрын
Bravo
@ralfsbanders6108
Жыл бұрын
Thanks for shearing
@tonylinks1013
Жыл бұрын
Thank you Chris
@thefutur
Жыл бұрын
Thanks for watching.
@saistar6737
Жыл бұрын
Thanks for your videos 😊
@wiewiorka_ojoj4167
Жыл бұрын
Great Series, thank U ❤
@thefutur
Жыл бұрын
Thank you for watching
@tanujasingh6570
Жыл бұрын
Salute from India!! 🫶🙏🫡
@buyitsellit
Жыл бұрын
Who else juuuust saw the arrow?! OMG, all these years I never saw it 😂. Thanks Chris.
@thefutur
Жыл бұрын
better late than never.
@alexandrfedorov5722
6 ай бұрын
Great series, thank you
@graftedworks
Жыл бұрын
The answer to the "Genius Puzzle" at 10:56 is actually 15. There's a multiplication symbol between the last two icons AND there's only 1 fry container in the lowest problem. 👍
@thefutur
Жыл бұрын
you're a genius!
@krystalTiger
Жыл бұрын
Curious … if you know you have a natural skill around this technique of semiotics, but it’s not being appreciated by your clients, how do you promote / prove its value and get to do it more consistently as a part of your design skillset!?
@muhammed_ajwad
Жыл бұрын
Nice, thanks a lot.
@akinrefonolamide2930
8 ай бұрын
How can I like this a 100 times💯💯💯....... Thank you.🤗
@ishimwengubushe7688
Жыл бұрын
This is gold
@leebagshaw5374
Жыл бұрын
Are parts 1 & 2 available anywhere?
@thefutur
Жыл бұрын
In the description.
@JaleelBeig
Жыл бұрын
Domo arigato Sensei Chris!
@thefutur
Жыл бұрын
welcome to the Dojo!
@MrMostaa
Жыл бұрын
I wish I could meet this guy in one day❤
@thefutur
Жыл бұрын
come to one of our events.
@Wenderzs1
Жыл бұрын
Off topic, but I was at my in-laws yesterday, they still get a mailed paper subscription to TV Guide! 😮 I had no idea it still existed. They're in their 70s and reject most modern technology. It's really annoying.
@thefutur
Жыл бұрын
they are what is referred to as laggards. the last to adopt. one day, we will all become one.
@lizzytam218
Жыл бұрын
Book Mentioned: A Smile In The Mind
@thefutur
Жыл бұрын
that's it.
@guylaineregimbald2914
Жыл бұрын
Regarding the FEDEX logo. The combo of the word creates by default the arrow. So was it really though or just a happy coincidence?
@thefutur
Жыл бұрын
great design shouldn't feel forced. Try typing it in and you'll see that it needed to be modified a little.
@MartinaSmrekova
Жыл бұрын
A personal issue with deciphering the negative space: I read the negative space of Fed in "e" as a small spoon, like fed as past of feeding ex. Humor is contextual.
@thetechtitan7370
Жыл бұрын
Insane. Thanks MAN
@Univox68
9 ай бұрын
I was so inspired by this video, I had a bad day.
@samaahsiddiqui8251
Жыл бұрын
I want to be a part of the Futur team...it's my dream! One day I will be💪🥰
@harrypoderskis
Жыл бұрын
Same. Good reminder to update the portfolio
@thefutur
Жыл бұрын
what do you want to do with us?
@samaahsiddiqui8251
Жыл бұрын
@thefutur I want to learn from the graphic designers and creatives from The Futur...I want to build a killer portfolio and get critiqued by Chris Do.😄
@harrypoderskis
Жыл бұрын
@@thefutur I’d be interested to know if you require any help in Asia. I’m now a cluster marketing content and strategy manager in the Thai hospitality industry. My dream position is the creative director at Kenzo. I think that makes me suitable for a project management position, with a fair bit of creative execution (although I’m somewhat intimidated by the level that you’re operating at. But that’s why I love you people, so I don’t mind being spooked).
@adroitws1367
Жыл бұрын
Who would have thought! The meme is the way!
@thinkdezign
Жыл бұрын
Can we have a practical design process from start to finish for a imaginary brand design based on conceptual design - i remember there was one before - Hamilton Beer Brewery Makeover series which was awesome
@thefutur
Жыл бұрын
that was a real project. since we don't do client work anymore, I could show the creative process of older projects.
@thinkdezign
Жыл бұрын
@@thefutur That will be great , Practical "Building a Brand" videos are always engaging and helpful
@WellHiddenTreasure
Жыл бұрын
6:21 Oh, nailed the Tucker Carlson face at the 6:21 mark.
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