While everyone is talking about the rise of eSports nowadays, Red Bull was once more ahead of its time and placed a bet on the Gaming industry when other brands were still figuring out how to build a website.
Their marketing machinery of events, athletes, teams, high quality content and media outlets builds the foundation for Red Bull's success. And the company applies the same winning recipe in Esports.
🔔 Subscribe for more: bit.ly/2ya7wUi
🧡 Support Athletic Interest videos: / athleticinterest
⏱ Timestamps
00:00 Red Bull's Marketing Explained
03:34 eSports at Red Bull
06:10 Why it works
08:03 Conclusion
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
✅ Follow
Patreon: / athleticinterest
Email list: athleticinterest.substack.com
Instagram: / athleticinterest
🍿 Watch more
Most popular: bit.ly/36ZZ3Qe
Latest video: bit.ly/2MpsDW6
🎓 Sources & Visuals
Video Clips: © Red Bull Media House
#redbull #esports #gaming #givesyouwings
Негізгі бет Спорт Why Red Bull Treats Gamers Like Athletes
Пікірлер: 411