Beauty and cosmetics e-commerce is a rapidly growing market. In fact, in 2021, online sales channels in this industry increased 5.3% in the US alone.*
But as the market becomes increasingly competitive, customers expect more from e-commerce retailers. They expect their packages to arrive intact and look professional.
Using water-activated tape (WAT) is the best way for businesses to fulfill these needs and to achieve customer satisfaction.
WAT creates a tamper-evident seal that bonds permanently with cartons, discouraging theft. And customized, pre-printed WAT looks professional and improves brand recognition.
Learn more by watching this video.
*Source: commonthreadco.com/blogs/coac...
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