Interested in GA4 Ecommerce tracking? This walkthrough guides you through the entire process of implementing a GA4 Ecommerce setup for WooCommerce, including all the GA4 Measurement tags.
The tools and platforms we'll be using are Google Analytics 4, WooCommerce, Google Tag Manager, and the GTM4WP plugin. [Note, please see the Jan 2024 UPDATE below]
Our guest instructor is Reese Garcia who is an expert in GA4, especially for Ecommerce implementations. Reese is the Director of Business Intelligence for his agency and is the former Director of Paid Search for Ecommerce clients.
Here is the link to GTM4WP blog with the JSON file
gtm4wp.com/how...
**2024 UPDATE: some people have reported issues with the plugin. Here is a blog post from Jan 25, 2024 regarding some upcoming changes**
gtm4wp.com/ann...
If you're interested in learning more from Reese, here's where you can find him.
KZitem: / @reeseagarcia
LinkedIn: / reesegarcia
More Google Analytics and Tag Manager Resources Below:
🔗 Links to 📖📖📖 BLOGS: These are the most popular blogs on the Root and Branch site from KZitem visitors
✭ Do These 10 Steps to Install AND Configure GA4 Properly: www.rootandbra...
✭ Events in GA4 and How it Compares to UA: www.rootandbra...
✭ Google Analytics 4 vs. Universal Analytics: www.rootandbra...
✭ GA4 Problems (And What You Can Do About Them): www.rootandbra...
✭ Google Analytics 4 Link Click Tracking: www.rootandbra...
✭ GA4 FAQ (Work in progress: let me know if you have additions): www.rootandbra...
✭How to Install Google Tag Manager (GTM) on Wordpress: www.rootandbra...
✭And Some SEO! How to Edit robots.txt on Wordpress!
www.rootandbra...
🔗 Links to 📹📹📹 VIDEO TUTORIALS: These are most popular GA4 instructional videos as measured by views or watch time
📺 How to Set Up GA4 in 5 Minutes With GTM: • Set Up GA4 (in 5 Minut...
📺 How to Properly Configure Your GA4 Property: • 10 Steps to Configure ...
📺 6 Key Differences Between GA4 and UA: • Google Analytics 4 (GA... 🔑🔑🔑🔑🔑🔑
📺 The Truth About GA4 Event Parameters: • The Truth About GA4 Ev...
📺 GA4 Hits, Events, Sessions, and Users Explained: • Google Analytics Event...
📺 How to set up GA4 FORM SUBMISSION tracking with a thank you page: • How to Set Up a GA4 Fo... 🙏
📺 How to set up BUTTON CLICK tracking with GA4 and Google Tag Manager: • Set Up Page Timer Trac...
📺 How to set up PAGE TIMER tracking with GA4 and Google Tag Manager: • Set Up Page Timer Trac... ⏲
📺 How to Set Up LINK CLICK Tracking with GA4 and Google Tag Manager: • How to Set Up GA4 Link... 🖯
📺 How to Set Up SCROLL DEPTH Tracking (25%, 50%, 75%, 90%) with GA4 and Google Tag Manager: • How to Set Up GA4 Link... 🖯
📺 How to Build a Link Click Tracking Report Using GA4 data and Google Data Studio: • Google Data Studio GA4... 📊📊📊
📺 Campaign Tracking in GA4 to See UTM Tagged Traffic: • Campaign Tracking GA4 ...
📺 GA4 Conversion Tracking Compared to UA: • GA4 Conversion Trackin...
📺 Registering Custom Dimensions in GA4 Explained: • GA4 Custom Dimensions ... -
📺 How to sync Google Search Console data with GA4: • How to Link Google Ana...
📺 3 Practical Ways to Use the Path Exploration Report: • GA4 Path Exploration: ...
📺 How to Set Up Site Search in GA4 and UA: • Video
📺 Video review of the Source/ Medium report in GA4: • GA4 Reports: How to Re...
📺 All about the GA4 Certification: • Google Analytics 4 Cer... 🏆
Root and Branch provides digital marketing training and tips focused on Google Analytics, Google Ads, Google Tag Manager, and SEO. Here's more of the details if you're interested: www.rootandbra...
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Thanks for coming by!
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