Here you go: "view_item|select_item|add_to_cart|remove_from_cart|view_cart|begin_checkout|add_payment_info|add_shipping_info|purchase"
@marpertube
4 сағат бұрын
thanks
@garyward8542
Ай бұрын
Hi Benjamin, would you be able to do a video on how to set up Bing (Microsoft Ads) UET base tag + subsequent conversion goal tags in GTM? Thank you for your videos, I've been binge-watching them, and they've been an absolute GODSEND for me getting my e-commerce sites set up using Google Tag Manager.
@LovesData
Ай бұрын
I'm glad you like my videos! I'll add your suggestion to my list of requested topics.
@JustPlaynn
Ай бұрын
@@LovesData I would love this as well as there is not much content out there. Also MS seems to do a lot of the work through importing your Google Ads stuff. (Merchant center would be helpful too) Thanks for the great content!
@scorpionmonarch
Ай бұрын
Hi Benjamin, thank you so much for your videos. Sorry for my confusion, but shouldn't we update the datalayer first on the website so the e-commerce tracking codes will work on GTM? I tried creating the tags, triggers, and variables on GTM, but it said I need to enable the datalayer on the website. Can you please clarify this for me? Thank you again.
@AttilaCsabaSzabo
14 күн бұрын
First time I watched your video about a few weeks ago, all was good, now in the meantime the smart asses at google ads have modified yet again, how we create and use conversion objectives, so for the purchase objective. I had to create a new MANUALLY CREATED EVENT, then name it purchase, to be able to see the label and the ID for google tag manager.
@empolas
Ай бұрын
Thank you Benjamin for all work. But I´m lost in 11:58 I haven´t Google Ads Conversion ID (Constant). How should I create it? Or do you have tutorial with this?
@zeeshanirshad5129
Ай бұрын
Please create a video for FB pixel ecommerce conversion tracking as well
@LovesData
Ай бұрын
I'll add your suggestion to my list of requested topics.
@Oasikito
Ай бұрын
Hi Benjamin, Thanks for your video. There is a native integration between Shopify and GA4. Why are you tagging the events on GA4 via GTM?
@hushglowy
Ай бұрын
4:54 lost here because i don't have that "measurement variable". What should I do ? Which video should I watch to know this ?
@Sammy-ul3st
Ай бұрын
Thanks for the video! I used to setup variables for every single item that I wanted to capture and the process was so confusing. This way is far better for sure! Can you do a video on how to make this server side? I have already seen your video on sGTM but it seems like lots of things have changed since then. I’m struggling to make my cookie banner, livechat and ga4 tags server side.
@hkladt
Ай бұрын
Thank you so much for the new content ben! Insightful as usual!❤
Hey Benjamin, Great video, could you please share the Data layer that you used in the setup. It would be very helpful
@LovesData
Ай бұрын
It's included in this post (along with some additional options): www.lovesdata.com/blog/google-analytics-4-shopify
@liammclellan7673
3 күн бұрын
Tag Assistant says this isn’t picking up conversions
@juancpgo
Ай бұрын
Thank you! I have a question: Why create an "Ecommerce | Purchase Only" trigger? Couldn't you use the "Ecommerce | All Events" trigger for the Google Ads Purchase conversion tag? When I create the other Google Ads conversion tags (add to cart, begin checkout, etc.), will I have to create individual triggers for each tag? Why can't I use the same logic as Google Analytics and create a single trigger for all ecommerce events?
@tarektemamy
11 күн бұрын
You are great , thank you
@Mazedul_Adspro
Ай бұрын
Thanks for sharing your work style.
@LovesData
Ай бұрын
I'm glad you like it!
@MaheshS-bj3lq
Ай бұрын
Interesting video Benjamin .
@fionasmallwood4791
Ай бұрын
👏👏👏thanks Ben!
@DRK0114
21 күн бұрын
you rock man
@Ţhe-Ťruthful33
Ай бұрын
Thank you so much. You are The Best
@LovesData
Ай бұрын
That's very kind. Thank you!
@Om-gg5tk
Ай бұрын
Great video, Benjamin! I have a a question. I am currently running google ads search campaign for my products for my ecommerce store with 1 campaign-1 Ad group-14 keywords per ad group strategy with a $20 budget per day for this campaign. I am currently using a mix of phrase and exact match keywords in same Campaign such that they don’t overpay overlap each other. For example, if I have phrase match keywords “gift for Sister” then in this same Ad group I will not have exact match for same keyword like [gift for sister] but I would rather have an exact match keyword like “present for big sister”. Is this strategy of having 14 keywords of phrase and exact match mix a good strategy? How many maximum keywords can I have per search ad campaign consisting of only 1 Ad group? I would really appreciate your response, thanks!
@LovesData
Ай бұрын
There's no one-size-fits all with Google Ads, but I would typically aim for 5 to 10 keywords per ad group. I cover the basics in this tutorial: kzitem.info/news/bejne/w4SdzXtpqJZ9aGU and I also offer a paid Google Ads Fundamentals Course on my website.
@hasanshahrearnahid
Ай бұрын
Thanks Benjamin
@LovesData
Ай бұрын
My pleasure! Thank you for watching!
@tech4buyers
Ай бұрын
Hey Benjamin, I have a custom website and need to track ecommerce purchases just like you described in this video, but I am stuck at a point because I cannot see the e-commerce object that contains the values in the data layer. Do I need to create an object in my website for capturing the e-commerce data for passing to the data layer? Can you help me with this issue?
@LovesData
Ай бұрын
On a custom website, you will need to implement the data layer. So yes, you must add this, including the ecommerce object.
@scorpionmonarch
Ай бұрын
@@LovesData Hi Benjamin, this is exactly what I need to know. I hope you could also create a video on how to enable the datalayer on the website in order for the e-commerce codes to work on GTM. Thank you so much for your videos.
@LovesData
Ай бұрын
You can find links to my videos covering setup for WooCommerce, Shopify, and Squarespace in the description.
@tech4buyers
Ай бұрын
@@LovesData Thanks a lot Benjamin I'm going to implement this
@RayWang728
Ай бұрын
Is this approach specifically and only for Shopify?
@LovesData
Ай бұрын
No, it's not specifically for Shopify. You just need to implement the ecommerce data layer on your store and this will work.
@RayWang728
Ай бұрын
@@LovesData thank you Benjamin for your help! Your videos are awesome!
@gamertyper6476
Ай бұрын
What do we do for completely custom coded websites? Shopify makes this insanely easy to get this information but custom coded websites are a different beast. Having issues getting these data layer variables - the tracking drops off for me right after the purchase - so it tracks everything up to that point but then stops once order is submitted and does not fire when the purchase happens so there is no purchase variables for me to look at.
@garyward8542
Ай бұрын
For custom-coded websites you need to install the google data layer yourself, having it push the defined variables you need on certain page loads etc. It's a complex task
@gamertyper6476
Ай бұрын
@@garyward8542 ah yes, thank you, got that set up I am receiving the Data Layer Variables now - but now I am having issues getting the conversion tag to fire.
@LovesData
Ай бұрын
As has been suggested, you will need to implement the data layer yourself, including logic to add the correct data layer events, and dynamically pass values for the parameters.
@JustPlaynn
Ай бұрын
@LovesData any chance you could explain how to not get duplicate events (purchase as an example) when having Google Tag and Microsoft Tag?
@LovesData
Ай бұрын
The most likely causes are; there are duplicate events pushed to the data layer, the tag has been implemented multiple times, or a trigger-related issue. You can find some tips for troubleshooting at www.lovesdata.com/blog/troubleshooting-google-analytics-ecommerce which might help.
@JustPlaynn
Ай бұрын
@@LovesData thanks for responding! There are two tags as one is for Google Ads and the other for Microsoft. When setting up conversions in Microsoft ads I picked to have it setup their tag in Tag Manger and thus the additional tag. How could I have one tag do both systems if they are both linked to GA4?
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