This is a reality check for everyone buying products from Alibaba.com! You first need to know how Alibaba makes money and their business model to know how well protected and safe you are when buying from there!
Or if you're trading their stocks on the stock exchange and want to know about their revenue streams, feel free to tune in!
📌 NAVIGATION:
0:00 - Intro
0:27 - Membership Fees
0:42 - P4P Advertising
0:53 - Big Data
1:08 - Payment gateways and other
1:27 - How to buy safely from Alibaba
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📰 VIDEO TRANSCRIPT:
Many think that they are Alibaba’s customer, and it is in their interest to protect you. In fact this is further from the truth. YOU are Alibaba’s product!
So how does Alibaba make their money?
To sell on Alibaba, suppliers need to pay a membership fee. Membership fees for Chinese suppliers are around 4600 dollars for Gold Member or 9800 dollars US for Verified Supplier. Membership fees are Alibaba’s most important revenue source from it’s earliest beginnings.
Another source of revenue for Alibaba is also P4P advertising. With hundreds and thousands of sellers selling the same product, sellers can bid to show in the top results for different search terms.
Similarly to other tech giants, Alibaba also makes money on Big Data, which is where you come in. Every time you search for something on Alibaba’s network, that gets stored in their database to create statistics and trends that sellers and advertisers can use to market the right products.
Every time you place an order and you chose to pay through Alibaba’s Trade Assurance, Alibaba charges the seller a commission from the transaction. And of course they have other revenue streams from their cloud and hosting services, and their other platforms for the Chinese market, like Taobao, 1688 or Chinese Alibaba, and Alipay.
So we can all agree that YOU, the person sourcing from Alibaba are their main product. In case you have any disputes with a supplier, and you report them to Alibaba, usually they’ll just send them a warning and ask them to resolve any issues with you as soon as possible.
That’s why for orders of higher values or big quantities, it’s always recommended to send a third party to first inspect the supplier, and also check for quality issues from the earliest stages of production, and before shipping.
To find out more about how to safely source products from China, please subscribe and hit the notification bell to get updated when we post new content. We’ll see you next weekend for a new video, and as always, thanks for watching!
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Негізгі бет How Alibaba makes money | Global Trade Explained
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