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This installation was based on the multimedia and full immersion experience of what it is like to become part of a Jackson Pollock painting. The exhibit which ran in 2014 was deemed a critical success and was met with great fanfare. Visitors to the exhibit found themselves surrounded by a 360° mutisensory experience of sounds, images and motion through which they were literally active components of the artist’s canvas in such a way that a person could approach and better understand Pollock’s art and explore his working methods.
“Pollock - The Immersive Experience” is a suggestive video installation which transports the viewer into a Jackson Pollock painting. It is a truly new and innovative way to view Pollock’s art as one of its protagonists. Streams of color projected on the floor, walls and ceilings recreate the dripping effect typical of a Pollock painting; drippings which are furia and harmony, energy and poetry.
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