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Now, before I get into the real reason for the switch, let me debunk the conspiracy theory- that Coca-Cola was trying to swindle people into accepting high fructose corn syrup over sugar in their drink by pulling the New Coke stunt. The truth of the matter is that they’d already allowed bottlers to use high fructose corn syrup in Coke for about five years before they introduced New Coke (before they even thought up the idea to make a New Coke). Most made the switch pretty quickly because of the drastic cost savings. Initially Coca-Cola allowed a 50% corn syrup substitution and by about 6 months before the introduction of New Coke, nearly every major bottler of Coca-Cola was using 100% high fructose corn syrup, rather than sugar or a mixture of the two. So those who claimed they could taste a difference because of the high fructose corn syrup after the return of the old Coca-Cola, actually had already been drinking it with high fructose corn syrup, in most cases long before New Coke.
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